Marketing And Engagement Manager
Bon Appetit Management Company we are committed to two things, great food and outstanding service! At Bon Appetit you won't find our managers referring to a corporate recipe book or our chefs microwaving the lunch special. We do not have standardized recipes or central commissaries, instead, our chefs and managers are expected to stay abreast of current culinary trends and bring cutting edge food into their cafes. We are a restaurant company that operates in contract food service. That means you will have the freedom to be creative, take risks, and truly shine. We are committed to our staff growing, trying new things, and learning all that they can. Our rapid growth and breadth of accounts translates into exciting opportunities for our people!
We are seeking a hospitality minded Marketing and Engagement Manager to join our University of Pennsylavnia dining operations team. This individual is responsible for all Bon Apptit marketing activities to include advertising and promotions at their designated account; they will work closely with our client and the management team to produce marketing strategies and collateral that are conducive to both the U of Penn's residential and retail community's needs, focusing efforts on client and customer satisfaction.
Key responsibilities include :
- Activate our brand both internally through our people programs and externally with customer experience initiatives.
- Collaborate creatively within the Image + Style team to develop customer experience initiatives that enhance our brand and contribute to customer satisfaction and increased participation and revenues.
- Utilizes activation toolkit for most efforts. Manage small-scale design projects with our professional design team to account for specific needs within our brand vision.
- Support field teams on-site for various brand activation initiatives and client needs. Support account openings in the portfolio
- Proactively develops recommendations to refresh customer experiences onsite to support account retention.
- Surface issues / requests for projects that can be done at a mass level. Works collaboratively to develop new systems and tactics to approach tasks more efficiently and effectively. Leads by "automating the predictable, so we can humanize the exceptional."
- Develop new strategies and tactics for promoting existing or new locations, to enhance sales, customer experience, and customer satisfaction.
- Guide accounts through building business plans and ensure teams buy in to plan, execute, and report on the impact.
- Ensure all content on account sites is relevant and correct, reviewing for design, grammar, and Bon Appetit brand voice.
- Assist in preparation and presentation of marketing activation related events | projects for client quarterly reviews, activation snapshots and reporting.
- Manages guest communications inclusive of social media platforms, constant contact emails, bi-annual guest engagement surveys, and website updates.
- Manages all video and image assets.
Qualifications :
Education : BA or BS degree in Marketing / Communications, Public Relations, or Journalism preferredExperience : Minimum 4 years' experience in a marketing, communications, or public relations role, either in an agency setting or in-house for a restaurant or foodservice establishment.A demonstrated ability to be proactive and assertive in identifying and capturing growth opportunities, as well as thinking creatively and strategically.Proficient with Microsoft Office Applications, Photoshop, Adobe Acrobat, and WordPress.Experience managing the design process is a plus.Very strong writing skills, including proper grammar and spelling.Organized, detail-oriented and process-oriented. A strong self-motivator with the ability to work at times with minimal supervision, accomplish a high degree of excellence without direct instruction, and problem solve for the best solutions.You must have excellent interpersonal skills including public speaking and interacting with clients.Apply to Bon Appetit today! Bon Appetit is a member of Compass Group USA.
Associates at Bon Appetit are offered many fantastic benefits including medical, dental, vision, life insurance, disability insurance, retirement plan, paid time off, holiday time off, associate shopping program, health and wellness programs, discount marketplace, identity theft protection, pet insurance, commuter benefits, employee assistance program, flexible spending accounts, paid parental leave, and personal leave. Compass Group is an equal opportunity employer.
Req ID : 1472271
Bon Appetit
Johanna P Heidler