Growth Marketing Lead

A company is looking for a Growth Marketing Lead, Martial Arts.

Key Responsibilities

Own the 0-1 Go-to-market acquisition strategy, including TOFU KPIs and multi-channel paid acquisition performance

Drive audience and market insights to inform messaging, positioning, and campaign targeting

Build and scale a testing framework to experiment with creatives, channels, and funnel strategies

Required Qualifications

6+ years of experience in Growth and Product Marketing or as a startup founder in a B2B SaaS or B2B2C environment

In-depth knowledge of sales and marketing processes, including lead generation and revenue forecasting

Fluency with CRM systems and marketing automation platforms

Able to work autonomously in a fast-moving startup or hyper-growth environment

Experience collaborating across cross-functional teams and presenting insights to senior leadership