Senior Product Marketing Manager

LinkedIn – Senior Product Marketing Manager (AI & VCA)

This role can be based in San Francisco or Sunnyvale. The work location is hybrid, performed both from home and from a LinkedIn office on select days as determined by business needs.

Overview

We are looking for a Senior Product Marketing Manager to join the team supporting our LinkedIn Business Platform. You will partner with product, engineering, sales, support, and marketing to develop and launch products within our centralized business platform to streamline the self-serve experience for customers, sales, and support teams, with an immediate focus on virtual chat and AI agent experiences. You will lead strategy, messaging and positioning of AI-driven solutions that accelerate customer success and business growth. This role will shape LinkedIn\'s AI roadmap through voice of customer insights, product positioning and enablement, and has the opportunity to influence the adoption of AI agents across Talent Solutions, Marketing Solutions, Sales Solutions, Learning Solutions and Premium.

Responsibilities

• Collaborate across all LinkedIn lines of business (Talent Solutions, Marketing Solutions, Sales Solutions, Learning Solutions and Premium) to understand customer and sales rep needs related to VCA and Agent tools.
• Translate user insights and pain points into actionable product roadmap recommendations, ensuring alignment with evolving market demands.
• Own the end-to-end go-to-market strategy for VCA / Agent and AI-driven products, driving alignment across Product, Engineering, Sales, Marketing, and Support to meet objectives and deliver high-impact results.
• Develop messaging, positioning, and narratives that articulate the business value of AI capabilities for customers, including increasing operational efficiency and enhancing customer and sales enablement processes.
• Lead the creation of sales enablement resources such as training, field communications, in-product messaging, onboarding resources, and collateral to empower sales teams across LinkedIn\'s business lines to showcase AI-driven solutions effectively.
• Identify and prioritize opportunities to educate internal teams, analysts, and external stakeholders about VCA and Agent capabilities through multiple channels.
• Ensure measurement and reporting of product and GTM success via defined KPIs and benchmarks.

Qualifications

Basic Qualifications

Preferred Qualifications

Compensation and Benefits

LinkedIn is committed to fair and equitable compensation practices. The pay range for this role is $125,000 - $195,000, with actual compensation based on skills, experience, location, and other factors. The total package may include annual bonus, stock, benefits, and other incentive plans. For more information, visit the LinkedIn benefits page.

Equal Opportunity

LinkedIn is an equal opportunity employer. We consider qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. Reasonable accommodations are available for applicants with disabilities. For accommodations, contact accommodations@linkedin.com.

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