Product Marketing Director

Director of Product Marketing

1 day ago Be among the first 25 applicants

This range is provided by Mongoose. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$144,000.00 / yr - $172,000.00 / yr

Location : Chicago, IL (USA REMOTE possible)

Company Overview

At Mongoose, we believe every conversation matters. We’re on a mission to change lives by making conversation intelligence accessible to all in higher education. Our AI‑enabled platform drives compliant, empathetic, and impactful conversations that build trust and foster success campus‑wide.

Role Overview

As the Director of Product Marketing, you’ll lead the strategy and storytelling that connects our product vision to customer outcomes. You’ll drive positioning, messaging, and go‑to‑market strategy that fuels awareness, adoption, and revenue across the student lifecycle.

What You’re Going To Do

Lead Product Positioning & Narrative :

Develop clear, compelling insight‑driven positioning and messaging that articulate the problems we solve and the value we deliver. Translate complex capabilities into simple, powerful stories.

Drive Go‑To‑Market Strategy & Execution :

Build and run end‑to‑end GTM motions for new products, features, and enhancements. Partner closely with Product, Sales, and Customer Success to ensure every launch is coordinated and impactful.

Lead Lifecycle & Segment Strategy :

Design and optimize full‑funnel programs supporting awareness, adoption, expansion, and retention. Craft segment‑specific value propositions and lifecycle journeys.

Build High‑Impact Sales Enablement :

Create messaging frameworks, competitive positioning, objection handling, pitch decks, battlecards, and training programs that empower Sales to close deals.

Fuel Customer Adoption & Expansion :

Partner with Customer Success to deepen product understanding, drive adoption, and create cross‑sell and up‑sell motions.

Turn Insights Into Strategy :

Provide market insights on customer needs, competitive shifts, and trends to inform product strategy and GTM prioritization.

Elevate Mongoose’s Category Leadership :

Shape our point of view on student engagement and lead thought‑leadership initiatives that strengthen our market authority.

Collaborate Across the Company :

Coordinate with Product, Sales, CS, Marketing, and Leadership to align on roadmap, messaging, campaigns, and field enablement.

What You’ll Bring To The Table

Strategic Product Marketer :

Ability to move between big‑picture narrative and hands‑on execution. Deep market knowledge, compelling storytelling, and cross‑functional partnership.

Customer Marketing Mindset :

Craft stories, programs, and enablement that attract new institutions and deepen engagement, expansion, and advocacy.

Product Marketing Expertise :

Proven experience in B2B SaaS positioning, messaging, and GTM strategy.

Strategic Storytelling & Narrative Craft :

Translate insights, data, and vision into resonant stories and buyer journeys.

GTM Leadership & Cross‑Functional Partnership :

Align teams around launches, build readiness plans, and equip the field.

Customer Marketing that Drives Adoption, Expansion & Advocacy :

Build strategies that deepen engagement and amplify success stories.

Sales Enablement that Moves Deals :

Build battlecards, pitch decks, competitive briefs, and messaging guides.

Insights‑Driven Decision Making :

Gather and synthesize market, competitive, and customer data.

Builder’s Mindset & Operational Rigor :

Create scalable systems and structural clarity.

Leadership Through Influence :

Communicate, build trust, and influence without authority.

Curiosity & Commitment to Growth :

Ask thoughtful questions and seek ways to elevate impact.

Why You’ll Love It Here

Passionate team devoted to making meaningful connections in higher education.

More than 4,000 teams across 950+ institutions partner with Mongoose.

Values celebrate diversity and inclusion—apply even if you don’t meet all qualifications.

EEO Statement

At Mongoose, we believe that diversity drives innovation, and inclusion builds stronger teams. We are proud to be an equal opportunity employer. We welcome applicants of all backgrounds and celebrate diversity. If you need accommodations during the application process, please let us know.

Benefits

Comprehensive medical, dental, and vision coverage.

401(k) with company match : 100 % of the first 3 % and 50 % of the next 2 %.

Flexible PTO, competitive leave policies.

13 paid holidays and additional time off around Christmas / New Year’s.

Eligible for up to a 10 % annual bonus based on company and individual performance.

Seniority level

Not Applicable

Employment type

Full‑time

Job function

Marketing and Sales

Industries

Higher Education

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