Growth Marketing Lead San Francisco, CA, United States

Power to the buyers

BRM is growing our team of passionate teammates on a mission to arm people with the right tools to do their best work. BRM’s digital assistants automagically help companies find and manage tools. Whether it is collaborating on a renewal, locating misplaced contracts, intelligently negotiating, or automating compliance reviews––BRM’s assistants are bringing power back to the buyer!

Why we need you

We’re looking for our first marketer to build awareness and drive real outcomes through programmatic creative means. Help us target, engage, and close customers through a comprehensive strategy that leverages data-driven insights, growth experimentation, and multichannel approaches. You'll be responsible for owning and optimizing the entire marketing funnel, from brand awareness to conversion, ensuring our message resonates with the right audiences at the right time.

What you’ll do

You will be responsible for all marketing activities at BRM, reporting to the cofounder / CEO. Don’t worry, we know being a generalist is hard, and will channel your work to your strengths. But you need to have a grasp on the entirety of marketing. Yeah, this role isn’t for the faint of heart.

Develop and implement the marketing strategy. Create and execute a comprehensive marketing plan that aligns with our business goals. Our business goals are currently going from 0-1. Expect to fail a lot, and learn a lot. And then win A LOT.

Own channel strategy and execution. You will choose which channels we invest in and why, and then drive the execution of that strategy.

Own growth experimentation. Run a lot of failed growth experiments.

Reporting : Regularly track, analyze, and report on marketing KPIs, providing insights and recommendations for continuous improvement.

Hire & oversee any needed external agencies or consultants.

Who you are

You focus on the goal, not just the execution. You have a track record of solving business problems using marketing as a primary tool, versus just running marketing programs.

You’re a scrappy problem solver. You know you don’t have to spend a lot of money to drive big results for the business.

You would describe yourself as a numbers person. You love using data to tackle problems. You feel at home in a spreadsheet and you have experience building a marketing engine.

You have experience managing a growth marketing experimentation program. You programmatically ship experiments & measure results before scaling. You always have a handful of experiments running, with more in the backlog.

You’re familiar with a wide range of marketing channels & strategy. You are familiar with content strategy, SEO, ABM and SEM.

You’re an impatient person who biases towards action and finds slowness irritating.

You have a high bar for the quality of your work.

You know that traditional B2B marketing is getting harder. You can think creatively to rise above the noise. If you don’t have a few “that is a crazy idea” then you are doing something wrong.

You’ve run growth marketing or been a member of a small growth marketing team at a B2B startup in the past. We need someone that has an idea of what growth marketing is. But hey, if you don’t have experience, and can think of a way to convince us that you are the right person, there’s a chance.

This role isn’t right for you if

You are uncomfortable working autonomously when needed, and shy away from responsibility and ownership.

You are uncomfortable with direct feedback, and being held accountable.

Dynamic, fast-paced work environments make your head spin.

You are not excited about being hands-on and proactively managing a variety of tasks and responsibilities.

You are looking for a way to pay the bills between 9am-5pm Monday through Friday.

Why work for BRM?

We are a high-growth startup that is at the intersection of cutting edge of AI, poised for exponential growth after a successful funding round (Series A to be announced soon!). If you are someone who thrives in early stage startups and enjoys the build out phase, this is the stage and company for you.

Strategic ownership is the name of the game. Your role is to lead all aspects of marketing from strategy to execution ("soup to nuts"), with full autonomy to shape the company’s brand and go-to-market approach.

You will have immediate and direct impact by reporting directly to the cofounder and CEO, becoming the company's marketing domain expert and a key leader driving business success.

Help define a new market and dominate the vendor management space, with opportunities to challenge and outpace legacy solutions like CLMs and other potential competitors. Our growth marketing leader will have a direct impact on spearheading efforts to position BRM as a market leader, building its reputation as the definitive platform for vendor management.

There is unlimited growth potential here, your role and influence is what you make it. Thrive in a role that offers significant room to expand your expertise, make a lasting impact, and grow alongside a visionary organization.

Our office is located in the heart of SF (across from Oracle Park), and if you are someone who enjoys the in-office experience and camaraderie that brings, especially in the early phases of building this company, then this is the opportunity for you. If you need to work from home occasionally, we understand, but we (generally) make every attempt to be in-office with our teammates. The company currently doesn’t have the infrastructure to support regularly remote teammates. This is a role where our growth marketing lead should be excited to be in-office 5 days per week during regular working hours.

Our compensation philosophy reflects a thoughtful balance : while we are mindful of being cash-conscious as an early-stage startup, we are committed to offering competitive compensation to attract top talent. Leveraging market data, we ensure base cash compensation is competitive for our first marketing hire. Currently, we do not offer cash bonuses. That said, we prioritize paying at the upper end of the pay scale and offer significant equity, aligning incentives with the company's long-term success. We seek individuals drawn to the asymmetric risk of an early-stage venture and the substantial upside it can deliver. As a pre-revenue business, urgency and commitment are essential qualities for our team. As Charlie Munger aptly said, "Show me the incentive, and I will show you the outcome."

The next few years at BRM will be challenging, rewarding, and fun. We are building a team of excellent people that will fundamentally change B2B commerce. We know you will play a role in that, and this is your chance to shape the trajectory of a rapidly scaling company and your career at the intersection of innovation, strategy, and leadership. We are excited to chat further!

We are an equal opportunity employer and do not discriminate on the basis of any status protected under federal, state, or local law.

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