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Digital Marketing Directorvirtual vocations • Knoxville, Tennessee, United States
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Digital Marketing Director

Digital Marketing Director

virtual vocations • Knoxville, Tennessee, United States
14 days ago
Job type
  • Full-time
Job description

Leading the digital strategy for a dynamic marketing team, the full-time remote Digital Marketing Director will manage budget oversight, optimize digital channels, and drive campaign execution to enhance demand creation and capture. Key responsibilities Define and implement the overall digital marketing strategy, aligning it with company goals Oversee paid media budgets and ensure efficient allocation tied to pipeline and revenue outcomes Direct website strategy and conversion optimization efforts to enhance user engagement and drive results Required qualifications 8+ years of experience in digital marketing with progressive leadership responsibilities Proven track record in owning digital strategy that supports demand creation and capture Experience managing paid media budgets and achieving accountable returns on ad spend Demonstrated success in overseeing website strategy and conversion rate optimization Bachelor's degree or equivalent professional experience

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Digital Marketing Director • Knoxville, Tennessee, United States