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Director of Brand StrategyVirtualVocations • Saginaw, Michigan, United States
No longer accepting applications
Director of Brand Strategy
VirtualVocations • Saginaw, Michigan, United States
30+ days ago
Job type
- Full-time
Job description
To drive brand growth for a major client, the full-time hybrid Director of Brand Strategy will synthesize market research into innovative marketing ideas, develop strategic creative briefs, and manage the annual brand planning process while collaborating with cross-functional teams. Key responsibilities Synthesize market research to uncover insights that inform brand strategies Identify high-impact opportunities for brand growth and lead the annual brand planning process Facilitate workshops to generate new ideas and improve business strategies Required qualifications Bachelor's degree in business, advertising, marketing, communications, psychology, or related field; MBA preferred At least 7 years of experience in marketing, brand strategy, or strategic services Strong familiarity with brand strategy frameworks and the ability to create actionable recommendations Exceptional customer insight skills and the ability to distill complex research into actionable insights Inspirational leadership style with a passion for pharmaceutical marketing
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Director of Brand Strategy • Saginaw, Michigan, United States
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