Detail-oriented and dynamic, the full-time remote Lifecycle Marketing Associate will manage and execute lifecycle marketing campaigns across various channels, including email, SMS, and in-app notifications, while analyzing performance metrics to optimize results. Key responsibilities: Planning, executing, and QA'ing lifecycle campaigns from start to finish Developing and managing campaign strategies aligned with company goals and KPIs Tracking and analyzing campaign performance metrics to inform optimization efforts Required qualifications: Hands-on Braze experience with 2+ years in building and managing multi-channel campaigns Proficiency in using Braze's reporting tools for campaign analysis and troubleshooting Familiarity with project management tools such as Asana Basic graphic design skills using tools like Canva Experience in consumer copywriting and editing for marketing campaigns
Lifecycle Marketing Associate • Pasadena, Texas, United States
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