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Marketing Analyst
Marketing AnalystSRS Acquiom • Denver, CO, US
Marketing Analyst

Marketing Analyst

SRS Acquiom • Denver, CO, US
3 days ago
Job type
  • Full-time
Job description

Marketing Analyst

SRS Acquiom has built its reputation on shaking up the financial services technology world by redefining how complex M&A and loan agency transactions get done. Since 2007, we've been the partner dealmakers rely on for speed, precision, and less friction - supporting over 10000 deals worth more than $1.7 trillion along the way.

Our solutions start with human expertise and are powered by technology : virtual data rooms, document solicitation, escrow and payment administration, shareholder representation, and independent loan-agency services like administrative and collateral agent support. Each service works seamlessly on its own, but when brought together by our expert team, they form an end-to-end system that helps even the most complex deals cross the finish line.

We're equally committed to building careers as we are to building solutions. At SRS Acquiom, internal mobility isn't just a buzzword, it's part of how we grow. We invest in our people, creating opportunities to learn, stretch, and step into new roles as the business evolves.

If you're looking for a company with entrepreneurial energy, a proven record of growth and innovation, and a culture that supports your next career move, we'd love to talk.

A few benefits our employees enjoy :

  • Day-one coverage : medical, dental, and vision plans so you're protected from the start
  • A 401(k) with a 4% company match to keep your future on track
  • Discretionary time off - take the time you need, when you need it
  • Employer-paid life insurance, with the option to add extra coverage for peace of mind
  • Employee Assistance Programs for confidential support when life gets complicated
  • Discounted pet insurance (because furry family members count, too)
  • A fitness credit to back your health and wellness goals
  • Pre-tax plans for dependent care, transportation, and flexible spending

Position Summary

The Marketing Analyst will support all marketing functions to transform data into actionable insights on marketing performance that drive informed decisions on program optimization. This role will work cross-functionally to fulfill and manage data requests related to marketing. This role will also help maintain our marketing systems to ensure streamlined and flawless day-to-day operations. We are seeking a driven individual with a passion for learning, who is adaptable to the needs of multiple stakeholders.

The ideal candidate loves working with data, is highly detail-oriented, loves problem solving and testing, and is not afraid of tedium. Working with the Marketing Operations Director, the Marketing Analyst will blend analytical expertise and process knowledge to deliver insights that improve marketing efficiency and effectiveness.

This is a hybrid position based in Denver, CO.

The salary range for this position is between $70k - $80k, depending on experience level.

Primary Responsibilities

  • Support all functions on the marketing team with data collection, results analysis and formulating key insights to improve the efficiency and effectiveness of marketing programs
  • Collect, standardize, and organize data from a variety of systems : Marketing Automation Platforms (Marketo, Pardot), CRMs (Salesforce), Web Analytics (GA4), Campaign Reporting, Data Intelligence Platforms, and other vendors.
  • Develop and oversee various reports and dashboards that visualize data and clearly communicate marketing trends and performance
  • Use artificial intelligence to increase speed, depth, and breadth of analyses
  • Summarize insights into a presentation with varying levels of detail (technical to executive-level language) as needed
  • Support weekly, monthly, and quarterly performance reviews with data and analysis
  • Assist in the management of marketing technology to ensure effective running of our Marketing Automation Platforms (Marketo, Pardot), and CRM (Salesforce)
  • Focus on continuous improvement including building automations, maintaining scoring and attribution models, ensuring data hygiene and functioning integrations
  • Troubleshoot inefficiencies, provide recommendations, test solutions, and implement updates
  • Segment and refine target audience and segmentation lists, and implement changes
  • Collaborate with cross-functional teams (Sales, Finance, Product, Legal, Risk / Security) to improve reporting, effectiveness, and compliance.
  • Pull requested reports from CRM and Marketing Automation Platform as needed
  • Required Qualifications & Skills

  • 1-3+ years data analyst experience, B2B Marketing experience a plus
  • Experience with marketing automation and CRM tools
  • Experience with SQL, HTML, or coding a plus
  • Innately curious
  • Highly flexible and adaptable
  • Ability to work independently and with different teams, vendors, and stakeholders to advance projects and drive process improvements
  • Superior quantitative analysis and reporting experience to help drive decisions, including mastery of Microsoft Excel
  • Strong communication skills, including mastery of Microsoft PowerPoint
  • BA or BS degree from an accredited four-year college / university
  • Proven ability to work in a fast-paced environment, manage multiple, concurrent projects, make shifts in priorities, and hit deadlines
  • Desired Characteristics

  • Expertise in data visualization tools such as Tableau, Power BI, or Looker
  • Analytical and data-driven, with curiosity for testing, optimization, and innovative approaches.
  • Highly organized, detail-oriented, and comfortable managing multiple concurrent priorities.
  • Operates with the highest integrity and professionalism.
  • Passionate about data and continuous improvement
  • Physical Requirements / Special Demands

  • Must be available to work standard business hours
  • Must be available to work occasional nights / weekends, which may not be scheduled in advance
  • Must be able to work in an open office environment
  • This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without advanced notice.

    With respect to its programs, services, activities, and employment practices, SRS Acquiom Inc. assesses qualified individuals without regard to their race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), age, national origin, disability, veteran status, genetic information, or other protected status. Requests for reasonable accommodation or the provision of auxiliary aids should be directed to Human Resources.

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    Marketing Analyst • Denver, CO, US

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