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Senior Vice President of Marketing

Senior Vice President of Marketing

ConfidentialCharlotte, NC, United States
1 day ago
Job type
  • Full-time
Job description

Senior Vice President of Marketing

About the Company

Join a rapidly growing pet food company committed to sustainability and innovation.

Industry

Food & Beverages

Type

Privately Held, Private Equity-backed

Founded

2014

Employees

51-200

About the Role

We are looking for a dynamic Senior Vice President of Marketing to drive our mission of building a globally loved brand while positioning us as a leader in sustainable consumer packaged goods. This leadership role involves overseeing the complete marketing function, which includes brand strategy, retail growth, and innovative marketing initiatives.

The ideal candidate will be a strategic visionary with a strong consumer focus, capable of creating and implementing a comprehensive marketing strategy that aligns with our long-term organizational goals. You will manage all aspects of brand marketing, from creative strategy to performance metrics, enhancing brand recognition and loyalty among pet parents.

Your responsibilities will include :

  • Building and leading a high-performing marketing team.
  • Managing a significant P&L, ensuring alignment with revenue and margin goals.
  • Ensuring that our brand's vision is consistently represented across all consumer touchpoints.
  • Fostering a culture of sustainability, innovation, and consumer-centric approach within the team.

Qualified applicants should possess 10 to 15 years of proven marketing leadership experience, preferably with an MBA. A successful track record in building high-growth consumer brands is essential, along with a passion for sustainability and innovation. Exceptional storytelling abilities, adeptness in translating our mission into compelling messaging, and a data-driven approach to marketing are key traits we seek.

You will also need strong communication and cross-functional influence skills, with experience managing a substantial marketing budget focused on driving revenue and profitability. Our company values diversity and is committed to maintaining a dynamic and supportive work environment where the team is passionate about our mission.

Hiring Manager Title

Chief Marketing Officer

Travel Percent

Less than 10%

Functions

  • Marketing
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