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Marketing & BD Analyst

Marketing & BD Analyst

QuantFoodMarina, CA, United States
9 days ago
Job type
  • Full-time
Job description

Marketing & BD Analyst

Location : Marina One, Singapore

Full-Time Position

Overview

NUMB 川麻记 is a modern Chinese F&B brand known for its bold Sichuan flavours and immersive dining experiences. We're building the next-generation Chinese dining brand — modern, memorable, and media-savvy. With stores across Singapore and growing regional presence, we're now hiring a versatile Marketing & BD role to support our rapid growth.

This is a cross-functional role ideal for someone who is entrepreneurial, highly organised, and eager to contribute across marketing, operations, and data strategy.

Key Responsibilities

  • Marketing & Influencer Management Plan, execute, and monitor digital campaigns (Instagram, 小红书, WeChat, etc.)
  • Manage influencer collaborations and KOL partnerships — from outreach to execution
  • Coordinate content creation : campaign visuals, product launches, brand storytelling
  • Maintain posting calendars and ensure consistent brand presence across channels
  • Plan and promote marketing initiatives around new products and seasonal promos

External Corporate Functions & BD

  • Liaise with external clients and partners for corporate catering orders
  • Coordinate fulfillment and delivery logistics for events and group functions
  • Represent the brand in key account management, client communication, and special projects
  • Support strategic brand collaborations and partner marketing initiatives
  • Assist in organising product tastings, corporate activations, and event hosting
  • Data Analytics & Internal Support

  • Track daily / weekly / monthly sales, engagement, and campaign performance
  • Generate insights from sales reports, customer feedback, and digital engagement
  • Support internal hiring / HR campaigns — e.g., job listings, candidate coordination
  • Assist in planning and reporting for product launches, pricing, and performance metrics
  • Maintain internal dashboards and automate repetitive tasks (Excel / Sheets / Python preferred)
  • Who You Are

  • Bachelor's degree in Business, Marketing, Communications, or a related field
  • 1–3 years of experience in marketing, analytics, operations, or BD support
  • Fluent in English and Mandarin (spoken and written) — essential for KOL / corporate comms
  • Comfortable with Excel / Google Sheets; bonus if you know basic VBA, Python, or automation tools
  • Detail‑oriented, organised, and thrives in a fast‑paced, high‑growth environment
  • Passionate about food, storytelling, and building something from the ground up
  • What We Offer

  • Entrepreneurial, fast-moving team with direct access to brand founders
  • Career growth across marketing, analytics, and BD verticals
  • Real impact — you'll shape campaigns, improve ops, and close deals
  • Free food tastings + plenty of creative runway
  • Cross‑market exposure in Singapore and international expansion projects
  • #J-18808-Ljbffr

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    Marketing Analyst • Marina, CA, United States

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