Assistant Manager, Customer Marketing

Assistant Manager Of Customer Marketing

Ann Taylor embodies and celebrates the spirit, heritage, and confidence of American women leading the lives they love. Since its beginnings, Ann Taylor has been committed to providing women with everything they need to feel inspired and motivated as they navigate their multifaceted lives. Our effortlessly polished styles are thoughtfully designed to go anywherefrom the office to special occasions (and everywhere in between). Discover a culture centered on empowering employees, with access to industry leaders and tools you need to expand your skills and stretch your abilities. We'll meet you at every milestone with opportunities and benefits to make life better in and outside of work (not to mention your closet). Ready to join us?

The Assistant Manager of Customer Marketing will be responsible for the tactical execution and optimization of all customer retention channels across Email, SMS and Direct Mail. This is a highly visible, fast-paced, hands-on role, as these channels touch senior members in the organization. Strong attention to detail and the ability to recognize and prioritize key, time sensitive projects will be crucial for success.

The impact you can have :

• Execute on the strategic plan to enhance the customer journey, while reaching overall business goals for new, retained & reactivated clients.
• Maintain program calendars across Email, SMS and Direct Mail and keep track of store set and promotional launches
• Manage creative briefing process and provide guidance on asset development based on performance and market insights.
• Proof assets to ensure content follows channel best practices, legal guidelines and fulfills business objectives.
• Oversee asset trafficking, campaign builds & QA for Email, SMS and Direct Mail campaigns
• Produce daily & weekly channel reports with insights and analysis to be shared with leadership.
• Collaborate with agencies and other partners to manage digital campaigns
• Collaborate with cross functional teams including CRM, Brand Marketing, E-commerce Analytics, Digital Merchandising, Organic Social, Loyalty / Credit Marketing & Creative & Project Management

You'll bring to the role :

Benefits at KnitWell Group :

Applicants to this position must be authorized to work for any employer in the US without sponsorship. We are not providing sponsorship for this position.

This position works in a hybrid model, with three days per week worked in the Times Square Tower location and two days per week worked remotely.

Location : Times Square Tower-ANN-New York, NY 10036

Regular / Full time

Equal Employment Opportunity

The Company is an equal opportunity employer and welcomes applications from diverse candidates. Hiring decisions are based upon a candidate's qualifications as they relate to the requirements of the position under consideration and are made without regard to sex (including pregnancy), race, color, national origin, religion, age, disability, genetic information, military status, sexual orientation, gender identity, or any other category protected by applicable law. The Company is committed to providing reasonable accommodations for job applicants with disabilities. If you require an accommodation to perform the essential duties of the position you are seeking or to participate in the application process, please contact myHRSupport@knitwellgroup.com. The Company will make reasonable accommodations for otherwise qualified applicants or employees, unless such accommodations would impose an undue hardship on the operations of the Company's business. The Company will not revoke or alter a job offer based on an applicant's request for reasonable accommodation.