Product Marketing Manager, Wearables International

Summary :

Meta Reality Labs is on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies. We continue to push the state-of-the-art with groundbreaking research into emerging technologies, software, and hardware that will help bring Wearables to millions of consumers around the world.You will be responsible for driving successful market entry and accelerating growth across international markets for our growing portfolio of wearables. You will serve as the central lead for global expansion initiatives-owning go-to-market strategy, execution, and performance in partnership with regional and cross-functional stakeholders. Having worked in highly cross-functional environments built to move fast, constantly prioritize, and pivot quickly as needed to incubate future technologies, you will bring a combination of strategic vision, efficient and collaborative communication, analytical acumen, and hardware and / or software product launch experience to the team.

Required Skills :

Product Marketing Manager, Wearables International Responsibilities :

Partner with research teams to gather market, category, channel and audience insights to inform launch and growth tactics for a specific market

Own and operationalize a clear go-to-market strategy for new market launches, bringing a clear point of view to the team, and informing strategic decisions and tradeoffs

Identify and burn down bottlenecks, test new approaches, and double down on what works to scale our footprint across key international markets

Define prioritization, strategy, roadmap and success metrics across a range of cross-functional business initiatives to grow sales and engagement / retention

Drive momentum across global teams including regional marketing, product, ops, sales, legal, policy, and channel partners to ensure all elements of GTM are aligned and ready ahead of a market launch or expansion initiative

Minimum Qualifications :

Minimum Qualifications :

8+ years of experience in strategic marketing, product marketing management or product management, within technology, internet technology, or management consulting

Combination of strategic product marketing experiences and hands-on tactical execution

Experience with customer research and proficiency in using data and insights to inform product and GTM strategy

Experience working in a cross-functional capacity within a fast-paced, changing environment

Experience delivering product launch results with internal and external partners including product, sales, marketing, communications, partnerships, legal and policy

Preferred Qualifications :

Preferred Qualifications :

Product Marketing experience in launching consumer hardware, software products, and electronics in international markets

Domain knowledge in AR / VR, wearable devices, mobile devices, and / or hardware / software platforms

Experience with both early-stage products and established products

BA / BS degree in marketing, business, product development, or related field

MBA degree

Public Compensation :

$158,000 / year to $223,000 / year + bonus + equity + benefits

Industry : Internet

Equal Opportunity :

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.