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Integrated Market Development Manager

Integrated Market Development Manager

Thermo Fisher ScientificCarlsbad, CA, United States
3 days ago
Job type
  • Full-time
Job description

Work Schedule

Standard (Mon-Fri)

Environmental Conditions

Office

Job Description

We are seeking a dynamic and collaborative Global Integrated Market Development Manager to join our Bioprocessing marketing team. In this role, you will lead the design, development, and deployment of high-impact content and sales training programs that strengthen our integrated solution and workflow go-to-market strategy and elevate commercial readiness. Work with diverse teams and experts to develop content that encourages team learning in key industries.

Key Responsibilities

Develop and implement strategic marketing plans, customer-centric campaigns, and sales enablement for workflows and solutions based around a modality.

Craft differentiated value propositions, market positioning, and messaging to elevate brand awareness and solution relevance in the marketplace.

Lead market research initiatives to uncover competitor intel and market trends, synthesizing these insights into actionable sales enablement strategies.

Build and lead demand generation programs with a focus on marketing qualified leads, sales qualified opportunities, sales velocity, and revenue generation. Develop assets and collateral to support program goals.

Use data-driven decision-making to continuously optimize marketing efforts and ensure return on investment.

Analyze key marketing programs performance and optimization

Support regional marketing managers to launch programs within their regions

  • Track and manage marketing budget at a tactical level to ensure alignment with plan

Qualifications

3-5 years of global or regional marketing, business development and / or field-based customer support role (product specialist or field application scientist) in the life sciences market, with a strong preference for candidates with workflow and solutions marketing experience.

Strong understanding of therapeutics development and the drug development ecosystem.

Demonstrated expertise in developing and delivering comprehensive marketing strategies, value propositions, and sales enablement.

Proven track record of business growth.

Strong experience in demand generation with measurable success in driving revenue.

Ability to analyze and interpret data to optimize decision-making and marketing investments.

Excellent leadership and communication with the ability to prioritize.

Highly motivated and accountable with a proactive approach to problem-solving.

Compensation and Benefits

The salary range estimated for this position based in California is $103,100.00–$154,700.00.

This position may also be eligible to receive a variable annual bonus based on company, team, and / or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes :

A choice of national medical and dental plans, and a national vision plan, including health incentive programs

Employee assistance and family support programs, including commuter benefits and tuition reimbursement

At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy

Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan

Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount

For more information on our benefits, please visit :

Thermo Fisher Scientific is an EEO / Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.

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Market Development Manager • Carlsbad, CA, United States

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