Senior Global Integrated Market Development Manager

Senior Global Integrated Market Development Manager

Position Summary : As the Senior Global Integrated Market Development Manager at Thermo Fisher Scientific, you will play a pivotal role in driving the growth of workflow and solution marketing within the Thermo Fisher Bioprocessing Group. In this mentor / player role, you will guide all aspects of a team (2-4) of solutions-focused marketers responsible for developing and driving complete marketing strategies, client-focused initiatives, and sales support programs. This role requires a deep understanding of the life sciences or therapeutics development market, alongside the ability to collaborate in a global matrix organization.

Key Responsibilities :

• Lead a team to collectively develop and implement strategic marketing plans, customer-centric campaigns, and sales enablement for workflows and solutions based around a modality.
• Craft differentiated value propositions, market positioning, and messaging to elevate brand awareness and solution relevance in the marketplace.
• Lead market research initiatives to uncover competitor intel and market trends, synthesizing these insights into actionable sales enablement strategies.
• Build and lead demand generation programs with a focus on marketing qualified leads, sales qualified opportunities, sales velocity, and revenue generation. Develop assets and collateral to support program goals.
• Partner with R&D, business marketers, regional marketers, and sales teams to develop sales enablement framework for modality-focused workflows based on Group positioning, evidence and data, and value proposition to customers.
• Use data-driven decision-making to continuously optimize marketing efforts and ensure return on investment.

Qualifications :

Compensation and Benefits : The salary range estimated for this position based in California is $118,100.00$177,200.00. This position may also be eligible to receive a variable annual bonus based on company, team, and / or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes :

For more information on our benefits, please visit : https : / / jobs.thermofisher.com / global / en / total-rewards