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Field Marketing Manager
Field Marketing ManagerVirtualVocations • Hampton, Virginia, United States
Field Marketing Manager

Field Marketing Manager

VirtualVocations • Hampton, Virginia, United States
9 days ago
Job type
  • Full-time
Job description

A company is looking for a Demand Generation Manager - Field Marketing.

Key Responsibilities

Lead regional marketing strategy and pipeline ownership to achieve revenue growth objectives

Execute Account-Based Marketing (ABM) campaigns in collaboration with sales leadership to drive pipeline development

Manage event strategies and track ROI for various marketing events and initiatives

Required Qualifications

Bachelor's degree in Business, Marketing, Communications, or related field preferred

Experience in B2B demand generation / marketing within the tech / SaaS industry

Proficiency in marketing automation and CRM platforms, preferably Marketo and Salesforce

Understanding of lead scoring and B2B sales revenue lifecycle

Experience managing cross-channel integrated campaigns from strategy to optimization

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Field Marketing Manager • Hampton, Virginia, United States

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