Marketing Coordinator

Job Description

Job Description

We’re a small, unique sock company, with a passion for fun, sustainable, American-made products. We pride ourselves on a high-quality product, ethical practices, and a positive work environment where our employees thrive.

We want to spread the word about our awesome brand and make sure more people know about the pure joy that an awesome pair of socks can bring.

That’s where you come in! We need an awesome Marketing Coordinator to join our team.

As a small company, we are looking for someone who can wear multiple hats and can work collaboratively with our team to help bring healthy, long-term growth to our business.

The perfect fit for us would be sociable, outgoing, creative and innovative, not afraid to take responsibility, and not afraid to try new things or ask questions.

Please review the below responsibilities and qualifications and if this sounds like you, send us your resume and cover letter / creative examples that show why you would be a good fit.

Primary Roles and Responsibilities :

General Duties and Responsibilities

• Planning . Align online marketing to our overall marketing calendar (primarily advertising schedules and placements, as well as promotion schedules).
• Analysis . Provide insight and regular status reports on effectiveness of online marketing programs.
• Execution on Social Marketing, Web Management, Email Marketing, and Content Design & Production.

Social Marketing

• Develop a social marketing strategy across Facebook, Instagram, Pinterest
• Coordinate social media posts, including responding to and interacting with customers
• Utilize Planoly to plan out organic social posts; create and post content
• Coordinate with external agency for execution of paid media execution.

Web Management

Help create and manage website content for both DTC and B2B Shopify sites, along with 3rd party sales channels (ie. Faire, Amazon)

Email Marketing

• Coordinate with external agency for execution of email & sms marketing.
• Help plan email marketing campaigns for both B2B and DTC customers
• Assist in developing all content, including imagery, copy, etc.

Content Design and Production

• Photograph products in lifestyle settings to be used for social media / website
• Help coordinate external, seasonal photoshoots with photographers.
• Manage library of images for marketing
• Design content as necessary for web, social, print / digital catalogs, ads websites, postcards, store signage, etc.

Marketing Coordinator Qualifications / Skills

• Strong written and verbal communication skills
• High level of organization and attention to detail
• Comfortable with multi-tasking
• Excellent time-management skills
• Must have experience managing social media accounts for a brand (Facebook, Instagram, Pinterest)
• Ability to work well independently and be self motivated, as well as work effectively as a team member and collaborate with others
• Ability to spot emerging trends & apply them to current marketing promos and executions
• Demonstrated problem-solving and critical-thinking skills

Requirements

• Passionate about marketing, customer experiences, and socks! Must have product-based online marketing experience and specific experience within sock, gift, or apparel companies is preferred.
• Bachelor’s Degree in Communications / Marketing
• 1-3 years experience in Marketing
• Experience working in Shopify and Klaviyo.
• Experience with Adobe Suite (InDesign, Photoshop)
• Proficiency with Microsoft Office (Microsoft Excel, Microsoft Word)
• Must be based in Portland, OR
• Position is in-person at our office in SE Portland. Hybrid options can be discussed.

Full-Time Benefits (some waiting periods apply)

• Health Insurance / FSA
• Paid Time Off (Vacation / Paid Holidays)
• Free pair of socks every month
• Employee Discount
• Competitive wages based on experience

CALL TO ACTION : If this resonates with you and you are interested in getting to know us more, we would love to hear from you.

We also love to read cover letters as they help us learn a bit more about you and help you stand out. Feel free to be candid, you can be as detailed or simplified as you wish! We think cover letters can say more about a candidate than resumes.