The Programmatic Advertising Manager is responsible for planning, executing, optimizing, and analyzing programmatic advertising campaigns across multiple digital channels. This role manages demand-side platforms (DSPs), oversees audience targeting strategies, and ensures campaigns achieve performance and revenue goals. The Programmatic Advertising Manager collaborates closely with marketing, analytics, creative, and product teams to deliver data-driven advertising strategies that maximize return on investment and improve campaign performance. This role requires deep expertise in programmatic ecosystems, ad exchanges, audience segmentation, and performance analytics. This is a fully remote position; however, applicants must currently reside in the United States and be legally authorized to work in the U.S. Applications from individuals residing outside the United States will not be considered. Key Responsibilities Plan, launch, and manage programmatic advertising campaigns across display, mobile, video, and connected TV channels Operate and optimize campaigns using demand-side platforms (DSPs) and programmatic buying tools Monitor campaign performance and adjust bidding strategies, targeting, and budgets to maximize results Develop audience segmentation strategies using first-party and third-party data Conduct A/B testing to optimize creative, targeting, and bidding strategies Analyze campaign data and prepare performance reports for internal stakeholders Collaborate with marketing and creative teams to ensure effective ad messaging and creative assets Manage relationships with advertising platforms, vendors, and data providers Ensure compliance with privacy regulations and data governance standards Stay informed about programmatic advertising trends, technologies, and industry best practices Required Qualifications Bachelor's degree in Marketing, Advertising, Communications, Business, or a related field 4–7 years of experience in programmatic advertising, digital media buying, or ad operations Hands-on experience with programmatic advertising platforms such as The Trade Desk Google Display & Video 360 Amazon DSP Strong knowledge of RTB (real-time bidding), ad exchanges, and audience targeting strategies Experience with analytics and reporting tools such as Google Analytics Strong analytical and data interpretation skills Excellent communication and stakeholder management skills Ability to manage multiple campaigns simultaneously in a remote environment Preferred Qualifications Experience with data management platforms (DMPs) or customer data platforms (CDPs) Familiarity with programmatic video and connected TV advertising Experience working with advertising verification tools such as DoubleVerify or Integral Ad Science Knowledge of privacy frameworks and regulations affecting digital advertising Professional certifications in programmatic advertising or digital marketing Compensation Performance-based bonuses may be available Benefits Eligible employees may receive the following benefits: Comprehensive medical, dental, and vision insurance 401(k) retirement plan with employer matching Paid time off (PTO) including vacation, holidays, and sick leave Life insurance and disability coverage Flexible remote work environment Professional development and industry certification support Employee wellness and assistance programs Performance-based bonuses and incentive programs Work Authorization Requirement Applicants must meet the following requirements: Must currently reside in the United States Must be legally authorized to work in the United States Applications from individuals residing outside the U.S. will not be considered
Programmatic Advertising Manager • Tennessee, United States
A dynamic multimedia company is seeking a remote Salesperson to identify business opportunities and build client relationships in the media advertising sector.Responsibilities include promoting ser... Show more
Job Family:SAAS/PAAS/Cloud ConsultingTravel Required:Up to 25%Clearance Required:NoneWhat You'll DoAs a Requirements/Product Manager, you will drive the vision, strategy, and delivery of technology... Show more
Portfolio Value Marketing Manager.As a global medtech company, we are driven by our Vision of changing the trajectory of lives for a new day and our Mission to create ingenious solutions that ignit... Show more
Communications Account Manager.Blueprint Creative Group is a strategic communications agency supporting state, local, and federal government agencies with enterprise-wide communications, public aff... Show more
Earn up to $400/week, depending on the number and type of studies you complete.Share honest feedback on products and services from independent brands.Assignments include short online surveys (10–20... Show more
We are urgently seeking people interested in taking market research studies for well known brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Ear... Show more
Healthpilot's mission is a big one to fundamentally shift the perception that finding the right Medicare plan has to be overwhelming.With the combination of an easy-to-use comparison platform, sop... Show more
Ingram Content Group (ICG) is seeking a Digital Product Manager to join our team.This individual identifies development needs for the Covered and MediaScout products, factoring in customer needs, m... Show more
We are seeking a strategic and user-focused Product Manager to join our growing healthcare SaaS team.This role is ideal for someone with a strong foundation in product management and a passion for ... Show more
Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, ... Show more
Industry Solutions Product Manager (Industrial / Discrete Manufacturing).ToolsGroup delivers AI-powered supply chain planning solutions that help companies forecast demand, optimize inventory, and ... Show more
PLS Logistics Services is investing heavily in its proprietary Transportation Management System (TMS) and related digital platforms.We are looking for a Product Manager who will own the definition,... Show more
A leading advertising solutions firm in the United States seeks a motivated sales professional responsible for outreach and selling advertising to local businesses.This role requires a Bachelor's d... Show more
About the Team / RoleAt WEX Health & Benefits, we're transforming how customers manage their benefits by becoming a mobile-first organization.Our mission is to build simple, intuitive, and reli... Show more
Consumer Advertising Specialist.Ingram Content Group (ICG) is seeking a Consumer Advertising Specialist to join our team.This individual identifies and leads projects, from conception through execu... Show more
Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, ... Show more
Digital Content Manager Gibson Certified Vintage.The Digital Content Manager Gibson Certified Vintage owns the day-to-day execution of GCV's digital content ecosystem, with primary responsibility... Show more
Responsibilities The primary responsibility of this position is to read meters and record consumption of the water used, cleaning of meter boxes, and removal of vegetation impeding access to meters... Show more
Category Marketing Manager Electric Instruments.The Category Marketing Manager Electric Instruments owns brand activation and marketing execution for the Electric Instruments category within Gibs... Show more
We are urgently seeking people interested in taking market research studies for well known brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Ear... Show more
