Associate Media Director
AquentHouston, TX, United States21 hours ago
Job type
- Permanent
Job descriptionIn partnership with your Group Media Director and planning team members, you will lead the digital media planning process in support of enterprise client's global initiatives Prepare and present digital media plans, including objective alignment, audience research, rationale, performance benchmark setting and the new thinking to elevate client campaign performance Evaluate and align key endemic publications and the premium and experiential placements most aligned with the campaign and business objectives within your media plans Work with the Media Activation team to ensure digital media tactics are executed per the strategic and technical requirements of the media plan Lead the execution of digital media plans, including preparation of media budgets, campaign timelines, media vendor insertions, and supporting materials Monitor non-biddable media buys during the negotiation process and check final buys for adherence to client-approved media plans Assist the Media Finance group in reconciling budgets with actualized expenditures Review 'proof of media performance' reports generated by the Media Activation Team in early campaign phases to ensure alignment with campaign goals, performance targets and projections Skilled at reviewing data, identifying key takeaways, and clearly articulating the "so what." Monitor daily pacing and performance of paid media campaigns with Media Activation Team, collaborating on high-level optimizations against campaign goals Build executive-level media performance decks on a quarterly and half year basis to include data-informed insights and recommendations to optimize and amplify paid media performance in continued and new paid media initiatives 5-7+ years of media planning experience; mix of media planning, activation, and analysis skills strongly preferred 1-3+ years of experience in managing media team members and their growth Exceptional verbal and written communication skills An understanding of all digital marketing communication media types (offline / omnichannel experience a plus) Strong leadership skills and the ability to become an "influential consultant" to B2B, enterprise-sized clients Ability to link business and marketing goals with strategic media executions Well-versed in knowledge and strategic application of key software platforms, including media research and data analysis tools Strong knowledge and experience with tools and platforms such as : Google Ads, Bing Ads, LinkedIn Ads, Meta Ads, The Trade Desk DSP, Google and / or Adobe Analytics, Google Analytics, comparative reporting, Excel / Google Sheets, PowerPoint / Google Slides, etc. (Tableau a plus). Proficiency in media terminology, concepts, media math, calculations, KPI development, and third-party research tools Google Ads Bing / MS Ads LinkedIn Ads Meta Ads Programmatic Display / Video Reddit Ads TikTok Ads X Ads Excel / Google Sheets (necessary) PowerPoint (necessary) Google GA4 (necessary) PowerBI (good to have) Looker Studio (good to have) Domo (good to have) Adobe Analytics (preferred) Tableau (preferred) This is a remote position (Central / Eastern working hours are preferred). Candidates MUST live within one of the following states : AL, AZ, AR, CA, CO, CT, DC, GA, HI, IL, IN, KS, LA, ME, MD, MA, MI, MN, MS, MO, MT, NV, NY, NC, PA, SC, TN, TX, WA
Overview
Placement Type : Permanent
Salary :
$100,000-105,000 Salary
Start Date : 11.17.2025
- This is a remote position (Central / Eastern working hours are preferred). Candidates MUST live within one of the following states : AL, AZ, AR, CA, CO, CT, DC, GA, HI, IL, IN, KS, LA, ME, MD, MA, MI, MN, MS, MO, MT, NV, NY, NC, PA, SC, TN, TX, WA
Our client is hiring a Digital Associate Media Director to lead strategic, audience-first paid media initiatives across digital channels for enterprise B2B clients. This role plays a key part in the Media Planning and Activation team, responsible for delivering innovative, data-driven media strategies, building strong client and vendor partnerships, and driving performance through insight-led campaign planning and optimization.
B2B client experience is a hard requirement
RESPONSIBILITIES
REQUIREMENTS
(experience on client or agency side with tech firm a plus)
Platform Requirements :
Ad channels :
Reporting (strong data management skills needed)
Benefits : Medical, Dental, Vision after 30 days. Unlimited PTO after 90 days, 401K (company contributes 2 percent), 10 sick days, summer fridays, biweekly stipend for WFH
#LI-JM5
#app
Client Description
Global Marketing Agency
Other Requirements
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