Project Employee, Social Content Publisher - TikTok

Social & Digital Content Team Position

This position is part of the NBA Social & Digital Content team which focuses on identifying, creating, distributing and publishing content to the NBA's social and digital platforms and its many domestic and international partners throughout the world. As the demand for content on the NBA's social platforms continues to grow, this is your opportunity to grow with us in a fast-paced, innovative and collaborative environment, reaching social followers around the world.

The ideal candidate is a vertical video platform expert who understands the latest trends, how to create content on Snapchat and fully understands the publishing process on the platform. Not only do they understand Snapchat and its features, but they are also creative experts on building content for Facebook Reels, Instagram Reels, TikTok, YouTube Shorts and Stories across multiple platforms.

Lastly, this candidate has their finger on the pulse of the NBA and spends their free time immersing themselves in podcasts, message boards or consuming short and long form content about the NBA.

Major Responsibilities:

• Provide real-time game coverage by producing and publishing content for the NBA's nightly and weekly Snapchat Shows (this may include working days, nights, weekends and holidays)
• Collaborate with an NBA video editor to produce the best moments from games and events by creating engaging video and adding storytelling captions
• Analyze platform metrics to optimize each show's performance, which may require updating tile images and episode titles
• Actively content plan for the NBA's weekly and nightly Snapchat Shows and related show content
• Assist with managing additional Snapchat platform features including Spotlight, AR, Stickers, Filters, Lenses, Bitmojis, Cameos, and My Story posts, for example
• Strategize, implement, and track Snapchat's feedback, guidelines and platform updates to best increase performance metrics
• Ability to assist with publishing to additional NBA social platforms, when needed

Required Skills/Knowledge:

• Strong knowledge of creating content for and publishing to vertical video platforms with experience working for a sports brand, media organization or other entertainment brands
• Strong knowledge about the NBA, and is passionate about the storylines surrounding its players, coaches, teams, statistics, standings, and history of the league, as well as excellent understanding of basketball stats and analytics, the rules of the game and the history of the game
• Experience creating basketball content
• Strong understanding of the NBA's social voice
• Willingness to work a flexible schedule as this position may include working days, nights, weekends, and holidays based on the NBA calendar
• Ability to work on deadline and handle multiple tasks at once with a precise and detail-oriented approach
• Ability to perform in a fast-paced environment while handling critical tasks in a composed and timely manner
• Excellent organizational and project management skills
• Great communication skills and ability execute feedback given
• Must be a team player who can work collaboratively

Bachelor's Degree in Communications or related field preferred

Salary Range: $2,307.69/biweekly

Job Posting Title: Project

Employees and/or eligible dependents may be eligible to participate in the following Company sponsored employee benefit programs: medical; short-term disability; mental health coaching/therapy; and sick time. Eligibility Note: Not all positions are eligible for these benefits; eligibility may vary by role.

We Consider Applicants For All Positions On The Basis Of Merit, Qualifications And Business Needs, And Without Regard To Race, Color, National Origin, Religion, Sex, Gender Identity, Age, Disability, Alienage Or Citizenship Status, Ancestry, Marital Status, Creed, Genetic Predisposition Or Carrier Status, Sexual Orientation, Veteran Status, Familial Status, Status As A Victim Of Domestic Violence Or Any Other Status Or Characteristic Protected By Applicable Federal, State, Or Local Law.

The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors, and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA's own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.

About the NBA: The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues: the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in 60 languages, and merchandise for sale in more than 200 countries and territories on all seven continents. NBA rosters at the start of the 2024-25 season featured a record-tying 125 international players from a record-tying 43 countries. NBA Digital's assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with more than 2.3 billion likes and followers globally across all leagues, team and player platforms. NBA Cares, the NBA's global social responsibility platform, partners with renowned community-based organizations around the world to address important social issues in the areas of education, inclusion, youth and family development, and health and wellness.