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Marketing Operations, Paid Media ManagerAltvia • Remote, United States
Marketing Operations, Paid Media Manager

Marketing Operations, Paid Media Manager

Altvia • Remote, United States
8 days ago
Job type
  • Full-time
  • Remote
Job description

Job Description:

  • Own day-to-day HubSpot administration: workflows, lead scoring, list segmentation, campaign tracking hygiene, and data quality.
  • Administer 6sense, including intent signal setup, account scoring, orchestration, and programmatic advertising.
  • Keep the marketing tech stack clean, integrations working, and the handoff to sales airtight.
  • Handle the operational requests that keep campaigns moving: email, landing page, and form builds, tracking script installation, light WordPress updates, and embeds.
  • Be the go-to person who can turn a campaign brief into a built, tracked, launched program without hand-holding.
  • Work alongside our content/campaigns and product marketing leads to execute the programs they design, and alongside BDRs and sales to make sure leads and accounts are routed, scored, and tracked correctly.
  • Manage paid programs across search, social, and display, with a focus on driving efficient, high-quality traffic from ICP accounts.
  • Own campaign builds, targeting, budget pacing, creative coordination, and ongoing optimization.
  • Own GA4 and Google Tag Manager implementation, including UTM structure, conversion tracking, and event setup.
  • Build and maintain the marketing reporting that leadership relies on: channel performance, campaign results, and funnel metrics.

Requirements:

  • 3 to 5 years of marketing operations or demand generation experience, with hands-on HubSpot administration
  • B2B SaaS experience is a requirement
  • Experience with 6sense or a similar intent/ABM platform strongly preferred
  • Strong hands-on paid media experience with Google Ads, LinkedIn Ads, and retargeting platforms
  • Comfortable with GA4, Google Tag Manager, and building out UTM and conversion tracking infrastructure
  • Comfortable with light technical implementation: WordPress updates, form integrations, tracking scripts, and embeds
  • Highly organized and detail-oriented, with a genuine interest in clean data and tight process
  • Experience working directly with a BDR or sales team on lead routing and handoff
  • Financial services or SaaS experience preferred; private capital familiarity a plus
  • Direct, low-ego communication style and a bias toward action.

Benefits:

  • Full medical, dental, and vision coverage
  • Flexible PTO and paid holidays
  • Volunteer time and donation matching
  • 401(k) match
  • Career development and a connected culture
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Marketing Operations, Paid Media Manager • Remote, United States

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