Social Media Stategist/Digital Strategist
TradeJobsWorkForce14609 Rochester, NY, USSocial Media Stategist/Digital Stategist Job Duties: Take the brand strategy and translate it into a social media strategy Identify key... Show more
Digital Media Specialist- Marketing & Audience DevelopmentWXXI Public Broadcasting Council • Rochester, NY, US
No longer accepting applications
Digital Media Specialist- Marketing & Audience Development
WXXI Public Broadcasting Council • Rochester, NY, US
12 days ago
Salary
$45,000.00–$55,000.00 yearly
Job type
- Full-time
Job description
Digital Media Specialist- Marketing & Audience Development
Number of Openings - 1
EOE Statement - WXXI is committed to creating a diverse environment and is proud to be an equal opportunity employer. This policy expressly prohibits discrimination on the basis of sex, race, color, religion, creed, national origin, age, marital status, sexual orientation, disability, genetic predisposition, gender identity or expression, carrier status, domestic violence victim status, veteran status or status as a member of any other protected group or activity.
Description - POSITION: Digital Media Specialist- Marketing & Audience Development
DEPARTMENT: Marketing & Audience Development
CLASSIFICATION: Full-time, Non- Exempt
REPORTS TO: Director of Communications & Audience Development
PAY: $45,000- $55,000 (Commensurate with Experience)
Executive Summary: The Digital Content Specialist serves as the primary video producer and content execution lead, transforming WXXI's storytelling into platform-native content to drive engagement and growth.
Position Summary: The role focuses on creating, packaging, producing, editing, and publishing short-form video and digital content across social and YouTube platforms - that support WXXI's audience growth strategy.
KEY RESPONSIBILITIES:
- Digital Content production: Create short-form videos and digital content to support WXXI programs, events, and campaigns.
- Publishing: Support the publishing of digital content to WXXI platforms.
- Video & Visual Asset Creation: Create digitally focused content including thumbnails for YouTube videos, social graphics, visuals for digital campaigns, and video clips optimized for each platform.
- Support Media Campaigns: Prepare, produce, and edit graphics, videos, and promo content for priority campaigns.
- Platform Optimization Support: Assist with improving WXXI's performance on digital platforms by implementing best practices and ensuring consistent visual branding across platforms.
Position Requirements - Qualifications:
- 25 years' experience in digital media production or content creation
- Strong video editing and storytelling skills
- Exp. w/tools such as Adobe Premiere, Final Cut, or similar software
- Graphic Design skills using Adobe Creative Suite and/or Canva
- Familiarity with YouTube and social media platforms
- Preferred: Experience working in journalism or media organizations
- Familiarity with podcast production
- Understanding of digital audience trends
Success Measures:
- Growth in digital content output and campaign execution
- Improved performance of social video content
- Growth in YouTube views and podcast downloads
- Increased engagement across digital platforms
Create a job alert for this search
Digital Media Specialist- Marketing & Audience Development • Rochester, NY, US
Similar jobs
Drive with DoorDash - Flexible Schedule
DoorDashLivonia, NY, United StatesDoorDash is the #1 category leader in food delivery, food pickup, and convenience store delivery in the US, trusted by millions of customers every day.As a Dasher, you’ll stay busy with a var... Show more
Online Work From Home
Online Consumer Panels AmericaNorth Gates, New York, USProduct Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies.We guarantee 15-25 hours per week with an hourly pay of bet... Show more
Job Digital Marketing Manager
Heritage Christian ServicesRochester, NY, United StatesServes a critical role in the execution of digital marketing strategies that promote the mission, vision, values and winning propositions of Heritage Christian Services, and its service lines and c... Show more
Fully Remote Growth Marketing Lead for Digital Health
CloudcureRochester, NY, United StatesA digital health company is seeking a Growth Marketing Manager to lead creative storytelling, manage paid campaigns, and drive data-driven marketing strategies.The ideal candidate has 3-6 years of ... Show more
Social Media & Community Engagement Coordinator
Bene-Care HR ServicesHenrietta, NY, USASocial Media & Community Engagement Coordinator (Part-Time).Lori's Natural Foods – Rochester, NY.Join the Team at Lori's Natural Foods!.Lori's Natural Foods is looking for a creative, outgoing,... Show more
Sales Associate
PetSmartGeneseo, NY, USPetSmart does Anything for Pets – JOIN OUR TEAM!.Retail Sales Associate Full Time.Our associates are the heart of Team PetSmart.Together, we're building the best team in retail through our values-b... Show more
Consumer Opinion Research Participant
GL IncNorth Gates, New YorkProduct Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies.We guarantee 15-25 hours per week with an hourly pay of bet... Show more
Drive with DoorDash - Sign Up in Minutes
DoorDashLivonia, NY, United StatesDoorDash is the #1 category leader in food delivery, food pickup, and convenience store delivery in the US, trusted by millions of customers every day.As a Dasher, you’ll stay busy with a var... Show more
Online Market Research Participant
GL IncNorth Gates, New YorkProduct Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies.We guarantee 15-25 hours per week with an hourly pay of bet... Show more
Marketing Specialist
TradeJobsWorkforce14622 Irondequoit, NY, USMarketing Specialist Job Duties: Develops marketing strategy by studying economic indicators, tracking... Show more
Remote Google Ads Specialist -- Optimize ROI & Performance Job at Evolution Marke
Evolution Marketing, Inc.Rochester, NY, United StatesA fast-growing advertising agency is seeking a Google Ads Specialist to manage and optimize Google Ads campaigns in a fully remote environment.The ideal candidate will have at least 3 years of expe... Show more
Digital Marketing Consultant
TradeJobsWorkForce14613 Rochester, NY, USDigital Marketing Consultant Job Duties: Cultivate and grow new business opportunities through professional networking ... Show more
Marketing Proposal Specialist
Labella AssociatesRochester, NY, United StatesA Proposal Specialist supports the process of business development for their firm segment by creating opportunity-specific marketing materials (proposals, quals, or presentations), researching clie... Show more
Job Culture Communications Manager
Heritage Christian ServicesRochester, NY, United StatesInternal Communications Manager.Serves a critical role in the execution of internal agency communications promoting the mission, vision, values, and winning propositions of Heritage Christian Servi... Show more
Senior Marketing Specialist
adams limitlessRochester, NY, United StatesIndustry: Construction Products / Building Systems / E-commerce & B2B.Location: On-site Rochester, NY.Reporting To: Marketing Manager.Salary Range: $65,000 $75,000.Experience Required: 57 years i... Show more
Stay-at-Home Moms 21–39: Become a Paid Surrogate (Prior Birth Required Paid $50K-$85K)
Surrogacy4AllDansville, NY, USHelp Create Families — Become a Surrogate mother (Earn $50,000–$85,000+) .Perfect for Stay-at-Home Moms · Ages 21–39 · Remote Opportunity.Are you a caring mom who wants to make a meaningful differe... Show more
WFH - Product Assessments - $25-$45 per hour (No Experience)
Online Consumer Panels AmericaNorth Gates, New York, USProduct Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies.We guarantee 15-25 hours per week with an hourly pay of bet... Show more
Senior Retail Media Buyer
Pinckney Hugo GroupRochester, NY, United StatesThis role will be based out of our Syracuse, New York or Rochester, New York offices, or remote within the United States.Pinckney Hugo Group is seeking a Senior Retail Media Buyer to support nation... Show more
Flexible Remote Work – Get Paid to Share Your Opinions on Top Brands
OCPASparta, New York, usProduct Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies.We guarantee 15-25 hours per week with an hourly pay of bet... Show more