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Brown-Forman
Director of Trade Advocacy & Brand GrowthBrown-Forman • Montgomery, AL, United States
Director of Trade Advocacy & Brand Growth

Director of Trade Advocacy & Brand Growth

Brown-Forman • Montgomery, AL, United States
30+ days ago
Job type
  • Full-time
Job description

Brown-Forman is seeking an Advocacy Director to develop and implement strategic advocacy plans, build relationships with key stakeholders, and drive initiatives to influence brand perception in the US on-trade. The role includes recruiting and developing a team of brand ambassadors, coordinating with global advocacy, and driving ROI through budget planning and performance metrics. Focus will be on growing physical and mental availability of our brands, including Jack Daniel’s, in on-premise #J-18808-Ljbffr

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Director of Trade Advocacy & Brand Growth • Montgomery, AL, United States

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