We're looking for a freelance media planner dedicated to one of our largest accounts, a national retailer in an aggressive expansion phase focused primarily on new store growth. This brand is opening 20+ stores a year, and every one of those openings is a local launch. New market, new audience, new community. This role builds the media plans that turn a grand opening into a market entrance. Our approach is simple: sound national, act local. Each new store market gets its own plan built from a repeatable launch playbook, then made specific to the market. Local broadcast, out-of-home, geo-targeted digital and social, community partnerships, grand opening moments. The right planner sees each market as its own puzzle, not a copy-paste of the last one. This role requires organization and adaptability at any given time, multiple markets will be in different stages of launch, from planning to pre-opening awareness to post-opening ramp. We're looking for someone thorough, diligent, and genuinely curious about the communities the brand is entering, who over-communicates to keep launches on track across internal disciplines and local vendor partners. Broad understanding across digital and local media channels is necessary. Experience with campaign management tools (or the ability to learn them quickly) is a must. Local broadcast and OOH knowledge are a strong plus these channels do real work in a store opening.
This assignment is anticipated to run from August 4, 2026, through December 23, 2026. While this position is intended to be temporary, there may be opportunities for continued employment should future positions become available and organizational needs align.
Flexible work from home options available.
Compensation: $45.00 - $54.00 per hour
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Temporary Media Planner • Austin, TX, United States
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