Brand Marketing Lead

Brand Marketing Lead

We're looking for a Brand Marketing Lead to help us grow our brand thoughtfully, creatively, and in ways that make us stand out across the crypto ecosystem. This isn't just about managing Twitter. It's about dreaming up and executing creative, unexpected, high-impact campaigns that make people stop scrolling, talk, and remember. We want someone who thrives on pushing boundaries, blending internet culture with crypto culture, and finding ways to make our brand unforgettable.

In this role, you will :

• Expand Succinct's brand identity through bold, creative campaigns that go beyond social media
• Accelerate follower growth and engagement across all social platforms, with a special focus on Crypto Twitter
• Create and execute unique marketing stunts, activations, and storytelling moments that capture attention across the ecosystem
• Monitor, respond to, and engage with the community in real time to build trust and loyalty
• Identify and jump on emerging trends, memes, and narratives within crypto and broader culture
• Partner with internal teams on product launches, token updates, and ecosystem initiatives

Qualifications

Location

This role is remote-friendly with a preference for timezones with some overlap with PST (San Francisco). Our team is primarily based in San Francisco and works together in-person in an office. However, this particular role and team is remote-friendly and offers flexibility on location.

Benefits

Not Sure You're 100% Qualified?

That's okay if you're passionate about ZK, love to learn fast, and are excited by our mission, we'd love to hear from you.