Sales Director

Our client is the U.S. subsidiary of the Italian leading food company, and one of the major partners in the export of premium Italian and European foods to the United States.

The Group is recognized as a leader in private label program development, partnering with top U.S. retailers to design, source, and manage high-quality, authentic food assortments that deliver both value and differentiation.

Building on this expertise, they are now entering an expansion phase of its branded business, with the ambition to scale a portfolio of distinctive consumer brands that combine European quality with modern market appeal.

This role represents a unique opportunity to join and shape the future of a successful, established organization that is actively investing in the next chapter of its growth in the U.S. market.

The Role

We are seeking a driven and experienced Sales Director to lead the commercial strategy and execution of the Group’s branded portfolio in the U.S. retail market.

This highly strategic and entrepreneurial role requires a strong commercial mindset and the ability to coordinate cross‑functional efforts across marketing, trade marketing, operations, and finance – in close collaboration with U.S. and European teams.

The ideal candidate combines strategic vision with hands‑on execution, ensuring commercial plans are consistent with brand strategy and operational capabilities.

The Sales Director will manage relationships with key retail customers, distributors, and brokers, while building the internal structures necessary to support sustainable growth. Over time, we expect the sales leader to build and lead a dedicated U.S. sales team, fostering a culture of accountability, collaboration, and performance.

Responsibilities

• Develop and execute the U.S. sales strategy for the branded products portfolio
• Deliver sales revenue targets
• Build and maintain strong relationships with key retail customers, distributors, and broker partners
• Own the full commercial execution – from customer presentations and retail visits to the coordination of all sales and trade marketing activities – ensuring alignment and excellence under a unified game plan
• Oversee pricing, trade spending, and promotional planning to achieve sustainable growth and profitability
• Monitor market trends, category performance, and customer insights to identify new opportunities
• Manage annual sales budgets, forecasts, and P&L performance
• Recruit, coach, and lead a high‑performing U.S. sales team as the business expands
• Partner with the senior leadership team to contribute to overall U.S. growth strategy

Requirements

Compensation

Employment Type

Seniority Level

Job Function

Industries

For more information, contact fcavallari@wetalentia.com

Base pay range : $180,000.00 / yr - $200,000.00 / yr

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