Digital & Social Media Manager Job at Saronic in Austin

Saronic Technologies is a leader in revolutionizing defense autonomy at sea, dedicated to developing state-of-the-art solutions that enhance maritime operations for the Department of Defense (DoD) through autonomous and intelligent platforms.

Role Overview

The Digital & Social Media Manager will own the development and execution of a multi-channel digital and social media strategy that drives brand awareness, engagement, and lead generation. This role requires a strong storyteller with exceptional content creation skills, experience with paid campaigns, and the ability to measure and optimize performance. The ideal candidate thrives in fast-paced environments, can pivot quickly to meet short-turn deadlines, and is adept at collaborating across Marketing, Design, PR, and executive teams.

Key Responsibilities :

• Strategy & Execution
• Develop and implement a comprehensive digital and social media program across LinkedIn, Twitter / X, YouTube, and other relevant platforms.
• Manage and execute paid digital and social campaigns, including audience targeting, budgeting, optimization, and reporting.
• Content Creation & Management
• Produce compelling written content and partner with Design on multimedia asset creation that resonates with diverse audiences.
• Partner with Marketing, Design, and PR teams to create campaigns and assets aligned with brand strategy.
• Analytics & Reporting
• Track, analyze, and report on KPIs across all digital and social channels.
• Leverage insights to refine campaigns, increase ROI, and drive measurable impact.
• Utilize tools such as HubSpot, Salesforce Marketing, and native platform analytics to manage and evaluate performance.
• Collaboration & Agility
• Partner cross-functionally to identify and capitalize on timely content opportunities.
• Respond to short-turn requests with high-quality, on-brand content.
• Serve as a key connector between Marketing, PR, and Design functions.

Qualifications :

Benefits :

Saronic does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.