Influencer Marketing Manager (Affiliate Marketing) Job at Acceleration Partners

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The Role : As the partner marketing landscape continues to evolve, various channels and tactics are coming together in exciting ways, and Acceleration Partners is leading the charge. We are seeking an Influencer Marketing Manager to provide premium quality service to diverse brands eager to develop influencer programs at scale within their affiliate channels.

This person will be directly responsible for managing the client relationship, as well as owning the development and execution of influencer program strategy. Ownership of program strategy includes but is not limited to designing influencer recruitment strategies, content strategies, communication strategies, incentive strategies and optimization strategies focused on the monetization of content across social media.

Responsibilities PROGRAM STRATEGY & EXECUTION – Manages successful influencer programs by developing custom strategies and tactical plans for achieving client’s goals and objectives.

CLIENT SERVICE & COMMUNICATION - Consistently provides superior client service, acts as a point of contact, and escalates issues or key risks as appropriate.

REPORTING & ANALYSIS – Uses data strategically and nimbly; all analysis or data shared to clients is consistently accurate and precise.

INFLUENCER PARTNERSHIP OPTIMIZATION – Designs influencer recruitment strategies, communication strategies, content strategies, incentive strategies and optimization strategies aimed at fostering long-term partnerships with the right creators / audiences.

PORTFOLIO MANAGEMENT - Manages multiple influencer marketing programs with solid organizational skills and the ability to focus on and prioritize tasks based on client objectives.

What Success Looks Like BY 2 MONTHS… the Influencer Marketing Manager has a clear understanding of each client’s goals and objectives, their target market, and the unique strategic approach to each of their influencer programs.

By 4 MONTHS… the Influencer Marketing Manager is taking ownership of managing a portfolio of clients with little guidance from their Account Director; 90% of actions are being conducted independently.

You Are Great For This Role If You Big picture, strategic innovative thinker with a strong go to market growth mentality

Strong with data analysis, is easily able to pinpoint issues and opportunities within a data set

Ensures that influencer strategies and tactics have measurable results

Translates data and insights into actionable next steps for clients

Possesses superior written and verbal communication skills

Has incredible attention to detail and is capable of prioritizing competing objectives and managing time with skill

Has confidence, poise, and eloquence in client meetings and difficult situations

Possesses mature and measured judgment, and the ability to solve problems on their own with minimal supervision

Displays accountability, consistently meeting deadlines and following through on commitments

Exhilarated by managing change and comfortable with ambiguity and moving targets

Thrives in a fast paced, high performing environment and enjoys bringing order to chaos

Likes to share and collaborate with peers in a remote environment

Passionate about the digital marketing industry and how influencer relates to the greater digital landscape

Hears and incorporates feedback from other team members, clients and partners

Minimum Qualifications & Skills 4+ years working for an influencer marketing agency and experience managing client relationships

Strong understanding of how influencer and affiliate marketing can work together

Solid understanding of omni-channel and digital marketing, with a track record of successfully running influencer campaigns for consumer products and / or services companies

Advanced Excel capabilities and comfortable with formatting, formulas, customizing reports, etc.

Excellent at communicating, presenting and pitching and receiving approval from clients on new influencer campaigns

Working knowledge of attribution in digital marketing

Tools (CreatorIQ, Grin, Izea, etc.) experience preferred, not required

Knowledge of Affiliate Networks or SaaS platforms (Impact, ShareASale, Commission Junction, etc.) experience preferred, not required

Bachelor’s degree or equivalent work experience

Ability to travel up to 15%

Acceleration Partners is committed to a diverse workforce and we are an equal opportunity employer. We evaluate applicants regardless of an individual’s age, race, color, gender, religion, national origin, sexual orientation, disability, or veteran status.

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