Vice President of Brand & Creative
ConfidentialDetroit, MI, United States- Full-time
Vice President of Brand & Creative
About the Company
Innovative provider of wireless outdoor security systems
Industry
Security and Investigations
Type
Privately Held, VC-backed
Founded
2017
Employees
1001-5000
Funding
$200+ million
Business Classifications
- B2C
About the Role
The Company is seeking a Vice President of Brand & Creative to take on the pivotal role of owning and evolving the brand strategy and platform. This executive will be responsible for architecting the next-generation brand system, leading an in-house studio, and ensuring that the brand's identity and creative output are in line with the company's mission and values. The successful candidate will be a key partner to the CMO, product marketing, demand generation, events, and the executive team, driving the brand to support business goals and category leadership. Key responsibilities include leading end-to-end production for various creative assets, driving integrated brand campaigns, and overseeing the web brand experience. The role demands an exceptional leader with a strong background in brand and creative leadership, particularly in high-growth tech or design-forward environments.
Applicants for the VP, Brand & Creative role at the company should have a minimum of 15 years' experience in brand and creative leadership, with a proven track record in both in-house studio and agency settings. The ideal candidate will be an expert in brand architecture, narrative design, and visual systems, with a portfolio that demonstrates their ability to deliver high-impact campaigns across various mediums. An operator's mindset, strong collaboration skills, and a data-driven approach to brand management are essential. The role also requires experience in B2B / B2G or regulated spaces, with a focus on sensitive communications and public scrutiny. The company values diversity and encourages individuals who are excited about the role to apply, even if they do not meet every single qualification.
Travel Percent
Less than 10%
Functions
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