Marketing Lead
The Marketing Lead will work closely with the Director of Marketing to strategize, develop and manage campaigns supporting business goals across direct-to-patient, physician, and payor channels. You will drive awareness and usage of DaVita's community programs and partnership activations at both local and national levels. Key responsibilities include :
- Building a robust understanding of priority business partners' goals, challenges, market barriers, competitive insights, and value propositions
- Managing comprehensive marketing campaigns from strategy and content development to digital marketing and social media support
- Collaborating across marketing and communications teams on internal and external plans and tactics
- Providing analytics, reporting, and relationship management
This position offers exposure to senior executives and teammates across the organization. Success requires leveraging critical thinking across multiple disciplines to provide guidance and ensure strong plan execution in a fast-paced, collaborative environment.
Qualifications and Skills :
Bachelor's degree in marketing, communications, or related field (or equivalent work experience)3-5 years of experience in marketing principles and best practicesExperience with market research, segmentation, and engaging healthcare stakeholders (agency experience preferred)Background supporting digital marketing campaigns to shift attitudes, behaviors, and drive engagementStrong analytical mindset with ability to interpret data, make data-driven recommendations, and manage dashboardsAdvanced proficiency in MS Office (Excel, PowerPoint, Word, Outlook, Smart Sheet)Excellent written and verbal communication skillsBasic presentation skillsDetail-oriented with ability to manage multiple priorities simultaneouslyComfort with ambiguity and adaptability to changing prioritiesEstablished project management skills, including planning, relationship building, and time managementService-oriented approach with strong interpersonal skills and high accountabilityResilience and ability to maintain positive attitude through setbacksWhat You Can Expect at Our Village :
A "community first, company second" culture based on Core ValuesClinical outcomes consistently ranked above the national averageAward-winning education and training across multiple career pathsPerformance-based rewards for stellar individual and team contributionsA comprehensive benefits packageBenefits Package :
Comprehensive healthcare : medical, dental, visionFinancial security : 401(k) match, paid time off, PTO cash outFamily support : family resources, EAP counseling sessions, Headspace access, backup child and elder care, maternity / paternity leaveProfessional development : various programs to help strong performers grow including on-demand virtual leadership courses through DaVita's StarLearning platformCompensation for the role will depend on several factors, including a candidate's qualifications, skills, competencies and experience and may fall outside of the range shown. DaVita offers a competitive total rewards package, which includes a 401k match, healthcare coverage and a broad range of other benefits.
DaVita is an equal opportunity / affirmative action employer. As such, individuals are recruited, hired, assigned and promoted without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, protected veteran status, or any other protected characteristic.