Public Relations & Communications Lead

Job Description

Job Description

Superstate is entering an exciting new phase of growth, and we’re seeking a PR & Communications Lead to own our media strategy and help shape how the world understands modern, on-chain capital markets.

This role combines strategic oversight with hands-on execution. You’ll lead Superstate’s media presence across top-tier financial, business, and crypto outlets while also writing, pitching, and securing coverage yourself. You’ll help develop narratives that connect traditional finance with the crypto economy and explore creative channels such as broadcast, podcasts, and op-eds to amplify our story.

You’ll work closely with leadership to refine positioning and manage press relationships while collaborating with marketing and business development on key initiatives. It’s an opportunity for an experienced communicator to take ownership of a growing function, build high-impact relationships, and directly shape how Superstate shows up in the market.

We move fast and operate in a high-performance environment, so this role is perfect for someone who combines strategic judgment with executional precision, a creative, adaptable communicator who can both think big and deliver at startup speed.

PR & Media Relations Responsibilities

• Own and execute Superstate’s press strategy across finance, business, and crypto outlets to drive consistent, high-quality coverage.
• Build and maintain relationships with journalists, producers, and analysts; lead on-background calls and coordinate clear, compelling briefings.
• Develop and refine pitches, media lists, embargo plans, and briefing materials; manage workflows from outreach through placement.
• Write and edit press materials (releases, op-eds, blogs, explainers, and leadership quotes) with precision and clarity.
• Translate complex financial and blockchain concepts into accessible language for investors, bankers, and regulators.
• Drive timely newsjacking, crafting reactive commentary and securing quick placements.
• Collaborate with partners (issuers, protocols, exchanges) to align messaging and timelines.
• Support narrative consistency across channels by working with the content and social team on clear, accurate positioning.
• Manage PR agencies and freelancers, ensuring quality and on-time deliverables.
• Think creatively about placement strategy, exploring non-traditional opportunities and bridging the gap between crypto and Wall Street audiences.

Event & Speaker Programming Responsibilities

Content Strategy & Creation Responsibilities

What We are Looking For

Why Join Superstate

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.