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Sr. Manager, Digital Marketing Demand Center Campaign Operations

Sr. Manager, Digital Marketing Demand Center Campaign Operations

Rimini StreetMinneapolis, MN, US
1 day ago
Job type
  • Full-time
Job description

Sr. Manager, Campaign Operations

We are seeking a dynamic and results-driven Sr. Manager to lead campaign operations within our Digital Marketing Demand Center. This role serves as the critical link between global campaign strategy, regional marketing execution, and demand operations. You'll drive operational excellence, enable campaign scalability, and ensure alignment across teams to optimize pipeline impact and marketing performance. The role will report directly to the Sr. Director, Global Campaigns. Qualified candidates can work remotely in the U.S.

Key Responsibilities :

  • Lead Campaign Operations : Own the end-to-end operational execution of global integrated digital campaignsfrom briefing, implementation, performance tracking, and optimization.
  • Regional Alignment : Act as the liaison between Global Campaign teams and Regional Marketing to ensure consistent execution, localization, and alignment to pipeline goals.
  • Campaign Enablement : Partner with Demand Ops and RevOps to build scalable campaign frameworks, toolkits, workflows, and playbooks that accelerate time-to-launch and reduce execution friction.
  • Performance Governance : Define and manage campaign intake, SLAs, and feedback loops to drive accountability, improve executional consistency, and optimize campaign velocity.
  • Cross-Functional Collaboration : Work closely with Demand Ops, Analytics, and MarTech to streamline campaign planning, attribution, lead flow, and reporting.
  • Tech & Tools : Support platform adoption and campaign readiness across MarTech platforms; provide input into tech stack improvements.
  • Metrics & Reporting : Ensure campaign tracking aligns with business goals; work with operations teams to provide regular reporting on campaign performance and demand funnel impact.

Qualifications :

  • 710+ years of experience in B2B marketing, with a strong emphasis on campaign execution, demand generation, and marketing operations.
  • Marketo certification required.
  • Proven success in supporting global campaign consistency while enabling regional flexibility.
  • Deep understanding of marketing technology platforms (e.g., Marketo, Salesforce, Knak, Qlik etc).
  • Analytical mindset with experience using data to influence decisions and drive performance.
  • Strong project management and cross-functional leadership skills.
  • Excellent communication and organizational skills.
  • Experience in SaaS, tech, or enterprise software industries.
  • What You'll Bring :

  • A passion for operational efficiency and scalable marketing execution.
  • Ability to translate strategy into action through clear processes and collaboration.
  • A proactive mindset with a bias toward problem-solving and simplification.
  • Why Rimini Street?

    Rimini Street Inc. is an affirmative action-equal opportunity employer and complies with all applicable Federal, State, and Local Laws regarding recruitment and hiring.

    Qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable Federal, State, or Local laws. Rimini Street Inc. offers a comprehensive compensation and benefits package to employees.

    Compensation is based on role, location, and level of applicable experience.

    Rimini's target pay for each position is available upon request during the applicant's Interview process.

    Benefits for US employees include :

  • Medical, Dental, and Vision insurance
  • Disability insurance
  • Paid Parental Leave
  • 401(k) program
  • Generous Paid time off (PTO)
  • Rimini Street is committed to creating a diverse and inclusive environment and is proud to be an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, national origin, sexual orientation, gender or gender identity, disability, protected veteran status, or any other characteristic protected by law.

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