Marketing Director

A company is looking for a Director of Marketing to lead demand generation and growth initiatives for its SaaS and analytics solutions. Key Responsibilities Create and implement demand generation strategies for products and solutions Manage and nurture leads through the sales funnel to opportunity creation Lead a team to produce cohesive marketing content and campaigns while managing marketing operations as an internal agency Required Qualifications Experience in digital B2B marketing, preferably in SaaS or marketing technology Proven ability to optimize lead and revenue generation through data-driven strategies Experience in building and managing partner marketing programs Strong understanding of enterprise B2B buyer journeys and sales cycles Familiarity with project management tools like Atlassian / Jira