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Product Marketing - Associate Director / Director

Product Marketing - Associate Director / Director

Veeva Systems, Inc.Boston, MA, US
30+ days ago
Job type
  • Full-time
Job description

The Role

We are in search of exceptional product marketing talent to help us promote highly scalable, true multitenant cloud solutions that are significantly impacting life sciences. Our focus is on customer satisfaction, employee success, and growth.

The Associate Director / Director of Product Marketing will be a key addition to our Vault CRM marketing team and will be responsible for all messaging and assets to support demand generation, field enablement, and customer marketing activity. This person will own and develop all qualitative and quantitative content and collaborate closely with global Marketing, Product Strategy, Product Management, Sales, and Professional Services to drive Veeva's growth and our customer's success.

What You'll Do

Develop an annual marketing plan in collaboration with field marketing

Create go-to-market programs for new offerings, market segments, and geographies

Gain a deep understanding of buyer needs and how Veeva solutions meet those needs

Develop product messaging to be used across all media and customer engagement channels

Empower sales to communicate our products effectively to prospective customers

Lead global cross-functional launch and release marketing initiatives

Partner closely with product and market strategy to gain a deep understanding of product vision, upcoming functionality, and determine how best to communicate this externally

Build product awareness through PR, article placements, and social media

Proactively identify customer success and bring those stories to life for use in marketing

Create content (e.g. thought leadership, videos, website copy, blog posts, infographics) to articulate the benefits of the solution to the marketplace

Create and maintain a library of sales tools, such as customer presentations and competitive materials

Requirements

7+ years of B2B product marketing experience; demonstrated success marketing complex enterprise cloud software solutions

Able to work independently with little management oversight

Exceptional written and oral communication skills with a demonstrated ability to develop clear, concise, compelling messaging, and a persuasive writing style

Strong presentation skills

Ability to lead and influence across functions

Fast learner, detail-oriented, and must enjoy fast-paced work environments

Proven ability to build relationships with other teams and across all levels

Self-motivated, innovative, collaborative, creative, and analytical

Strong project management skills with exceptional attention to detail

Proven ability to excel in a fast-paced environment

Bachelor's degree

Located in the Eastern or Central timezones

Nice to Have

Success bringing innovative B2B offerings to market

Perks & Benefits

Medical, dental, vision, and basic life insurance

Flexible PTO and company paid holidays

Retirement programs

1% charitable giving program

Compensation

Base pay : $115,000 - $200,000

The salary range listed here has been provided to comply with local regulations and represents a potential base salary range for this role. Please note that actual salaries may vary within the range above or below, depending on experience and location. We look at compensation for each individual and base our offer on your unique qualifications, experience, and expected contributions. This position may also be eligible for other types of compensation in addition to base salary, such as variable bonus and / or stock bonus.

LI-Remote

Veeva's headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.

Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at talent_accommodations@veeva.com.

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Director Product Marketing • Boston, MA, US

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