VP, Product Management - Market Strategy & GTM (HealthTech)

Job Description

Job Description

IMO Health is seeking a visionary and execution-oriented leader to define and drive our success in the HealthTech market segment. As VP of Product Management – Market Strategy & GTM , you will operate at the intersection of strategy, commercialization, and execution, working in close partnership with our COO and executive leadership team. This role is a senior individual contributor position, designed for a highly strategic operator who can translate market opportunity into measurable commercial success.

You will be the enterprise lead for our HealthTech segment strategy : shaping how IMO Health positions, packages, and commercializes solutions for this market. This role requires a blend of strategic insight, executive presence, and hands-on execution — with the ability to influence cross-functional teams and represent IMO Health as the thought leader for HealthTech buyers, partners, and industry stakeholders.

WHAT YOU'LL DO :

• Own segment strategy and growth : Define and drive IMO Health’s HealthTech market strategy, ensuring measurable growth, adoption, and market traction.
• Act as the commercial owner : Align our portfolio to customer needs, articulate differentiated value, and drive momentum in the HealthTech segment.
• Set commercialization direction : Establish go-to-market strategies for HealthTech and partner with commercialization and product marketing teams to deliver results.
• Engage with the C-Suite : Collaborate directly with the COO and other executives across Product, Sales, Marketing, and Services to shape priorities and align execution.
• Be the voice of HealthTech : Represent IMO Health externally with analysts, strategic clients, and industry influencers; internally, serve as the trusted voice for HealthTech needs.
• Enable the field : Develop messaging, frameworks, and enablement assets that empower commercial teams to win in the HealthTech market.
• Drive cross-functional execution : Partner across product, engineering, marketing, and client services to ensure strategies translate into tangible impact.

WHAT YOU'LL NEED :

Compensation at IMO Health is determined by job level, role requirements, and each candidate’s experience, skills, and location. The listed base pay represents the target for new hires with individual compensation varying accordingly. These figures exclude potential bonuses, equity, or sales incentives, which may also be part of the total compensation package. Our recruiter will provide additional details during the hiring process.

IMO Health also offers a comprehensive benefits package. To learn more, please visit IMO Health’s Careers Page.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.