Lead APAC Footwear Merchandise Manager

Lead APAC Footwear Merchandise Manager

The Lead APAC Footwear Merchandise Manager serves as a strategic, cross-functional leader responsible for driving the regional merchandising vision, with a dedicated focus on footwear. This role develops and executes clear seasonal strategies and objectives that deliver consumer-right assortments, fuel growth, and enhance profitability. As a key partner to the sales organization, the manager ensures that assortment direction is aligned with marketplace needs and commercial priorities.

With Columbia's deep-rooted presence and ambitious growth plans in China, South Korea, and Japan, experience within these markets is highly advantageous. The regional merchant plays a pivotal role in shaping the seasonal framework for global product creation, translating consumer insights and market dynamics into actionable feedback. This includes identifying new product opportunities, emerging trends, and merchandising needs to ensure the category remains relevant and competitive.

How You'll Make A Difference

• Lead seasonal assortment direction and build regional product assortments across franchises and categories, leveraging consumer insights and analytics.
• Collaborate with product teams to identify assortment gaps and emerging opportunities, ensuring the line meets regional needs.
• Partner with country merchandising leaders and commercial teams to align strategies across channels and key accounts.
• Balance brand energy with commercial performance, keeping long-term growth roadmaps central to assortment planning.
• Drive the seasonal Go-To-Market process, ensuring accuracy across systems, catalogs, forecasts, and pricing.
• Represent footwear in key meetings, presenting to internal stakeholders and leading the product hand-off to sales.
• Act as the regional market expert, informing global product creation with consumer, competitive, and market insights.
• Deliver business results through strong analytical capabilities, including margin analysis, SKU productivity, forecasting, bookings, and sell-through performance.

You Are

You Have

Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law. Columbia Sportswear is committed to working with and providing reasonable accommodation for individuals with disabilities.