Manager Business Development and Marketing

Bd & Marketing Manager

DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a place you can engage in meaningful work and grow your career. Let's see what we can achieve. Together.

The BD & Marketing Manager plays an important role in supporting the business development and marketing priorities of the assigned practice group. Working closely with the Practice Group Leader, subgroup leaders, and team members across the firm, this individual helps drive client-focused initiatives, support go-to-market campaigns and contribute to the group's visibility and growth. This role involves strong project coordination, writing, and communication skills. The BD & Marketing Manager helps track business development activity, coordinate practice campaigns, support client targeting, and develop high-quality materials. They bring a proactive approach to execution, attention to detail, and a collaborative mindset. The ideal candidate is a self-starter who is comfortable working in a fast-paced environment, able to manage multiple projects, and eager to learn and grow as a marketing and BD professional. The role also includes support for cross-functional projects such as CRM, experience management, client onboarding, and lateral integration.

Location : This position can sit in our Washington DC, Atlanta, Austin, Baltimore, Boston, Chicago, Houston, Miami, Minneapolis, New York, Northern Virginia, Philadelphia, Raleigh, or Wilmington office and offers a hybrid work schedule.

Responsibilities :

• Support practice group and subgroup leaders in executing on BD and marketing initiatives and tracking progress against priorities.
• Monitor market developments to help identify opportunities for go-to-market strategies, client outreach and thought leadership.
• Develop a solid understanding of the practice group's strengths to support creation of client-facing materials and positioning.
• Coordinate with senior team members and provide assistance on practice-specific campaigns and projects.
• Use business intelligence tools to support client targeting, lead tracking, and growth opportunities.
• Partner with communications and marketing colleagues on go-to-market initiatives and promotional campaigns.
• Leverage CRM and other tools to help manage business development pipelines and campaign outcomes.
• Collaborate across practice groups, sectors, and c