Senior Vice President of Brand and Creative Strategy

Senior Vice President of Brand and Creative Strategy

About the Company

A leading provider in computer security software solutions.

Industry

Computer & Network Security

Type

Privately Held, Private Equity-backed

Founded

1987

Employees

1001-5000

Categories

• Antispyware
• Antivirus
• Cloud Security
• Compliance
• Database
• Encryption
• Internet Security
• Malicious Software
• Malware
• Network
• Risk
• Security
• Software
• Virus
• Viruses
• Information Technology & Services
• Technology
• Antivirus Software
• Cloud Antivirus
• Cyber Security
• Endpoint Security
• Endpoint Security Solution
• Enterprise Antivirus
• Enterprise Cyber Security
• Enterprise Security
• Free Antivirus
• Identity Theft Protection
• Mcafee
• VPN
• Consumer Electronics
• Enterprise Software
• Information Technology
• Network Security
• Adware
• Firewall
• Identity Theft
• Mobile Security
• Ransomware
• Spyware
• VPN

Specialties

About the Role

The company is seeking an innovative and dynamic Senior Vice President of Brand and Creative Strategy to spearhead the transformation of its global brand presence. In this pivotal role, you will redefine the brand's positioning, voice, and architecture, fueled by deep consumer insights and a unique creative outlook. Your primary focus will be overseeing all facets of brand development and integrated creative execution, ensuring our brand resonates beautifully across all consumer touchpoints.

As a passionate steward of the brand, you will enhance our in-house and external creative resources to maximize impact, efficiency, and brand integrity. Leading a talented creative team and collaborating with external agencies, your goal will be to deliver world-class concepts at scale.

Key responsibilities include brand stewardship, understanding consumer needs, product marketing, fostering integrated marketing strategies, and spearheading exceptional creative initiatives. We are looking for a leader with a strong digital background, proven expertise in brand reinvention, and a history of managing high-performance teams.

The ideal candidate will excel in building brand marketing capabilities, nurturing a collaborative marketing environment, and driving subscription growth. Success metrics for this role will involve incremental booking growth, improved brand health metrics, enhanced customer satisfaction, and elevated employee engagement. You will play a crucial role in shaping a positive and entrepreneurial corporate culture.

Hiring Manager Title

Chief Marketing Officer

Travel Percent

Less than 10%

Functions