What You'll Do
If you are a strategic marketer with a proven history of delivering superior results, this role may be for you! Performance marketing is a critical acquisition channel and we're seeking an innovative, collaborative, data-driven Digital Marketing Communications Senior Manager that understands the value of delivering outstanding customer experiences to lead our Autotrader / Kelley Blue Book performance marketing efforts. You'll collaborate with top-tier agencies, optimize paid search, display, and social media campaigns, and leverage emerging trends to stay ahead of the curve. Your expertise will help shape our product offerings and maximize ROI. Plus, you'll mentor a talented team (this role is not a people leader) and manage budgets efficiently. If you're passionate about digital marketing and ready to make an impact, we want to hear from you!
Lead Performance Marketing planning as the main point of contact for all things Autotrader / Kelley Blue Book (paid Search Engine Marketing, Display, social, external partnerships, sitewide traffic trends, etc.)
Identify areas of opportunity for Autotrader / Kelley Blue Book through innovation by leveraging emerging trends, market evaluation and analytical insights
Leverage storytelling ability to describe marketing's impact on the business and the influential role it plays when helping consumers through the vehicle shopping process.
Effectively partner with internal stakeholders such as product, marketing analytics, marketing technology, decision sciences, finance and others to enhance product offerings, data accuracy, forecasting capabilities, etc.
Seamlessly manage deliverables, maintain budget documentation, billing, department communication, reporting, meeting organization, etc.
What's in It for You?
Here's a sneak peek at the benefits you could experience as a Cox employee :
Check out all our benefits.
Who You Are
Minimum :
Preferred :
Join the Cox family of businesses and make your mark today!
USD 119,600.00 - 199,400.00 per year
Compensation :
Compensation includes a base salary of $119,600.00 - $199,400.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits :
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
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Senior Manager Digital Marketing • Union City, GA, United States