Talent.com
Principal Healthcare Product Marketing Manager

Principal Healthcare Product Marketing Manager

Citrix Systems IncNew York, NY, United States
4 days ago
Job type
  • Full-time
Job description

Welcome to Marketing at Citrix! We are a team in motion. We embrace the best of a storied enterprise brand and sculpt with modern marketing practices to create an exemplary team. We craft stories that connect deeply with our customers. We understand our audiences, what drives them, the challenges they face and how to position our value in a way that resonates. We amplify our stories to specific audiences with meticulous accuracy and land those stories in target accounts with surgical precision.

We are curious, data fluent, and constantly experimenting to hone our skills in the pursuit of excellence. We are unified and in sync as a finely tuned symphony orchestra.

Are you one of us? We're looking for a Healthcare Principal Product Marketing Manager who can help us tell the stories of how we help our healthcare customers achieve business outcomes.

Job Description / Responsibilities :

  • Crafts compelling business decision maker value propositions and messaging to show how Citrix supports healthcare business initiatives.
  • Adept at translating product capabilities to business outcomes.
  • Anticipates and leads the content needs of sales with executive level messaging, proof points, objection handling and other relevant collateral aligned to Citrix's healthcare related use cases.
  • Initiates and drives the inception and strategy of inbound and outbound programs which drives awareness and creates clarity with healthcare executives to explain how Citrix uniquely solves healthcare business challenges.
  • Cross-functional alignment of platform level program and initiatives across senior product management, sales, and marketing teams.
  • Supports the healthcare strategy on executive events, roundtables, or webinars where business executives are the target audience.
  • Defines success metrics for platform awareness, adoption, and engagement. Expertly uses analytics and qualitative feedback to refine campaigns and programs.

Required Experience / Skills :

  • 12+ years of experience in product marketing, solution marketing, or industry solution marketing roles. Other disciplines in marketing than these roles will not be considered.
  • 7+ years of direct healthcare experience, either with healthcare providers or with technology vendors supporting the healthcare vertical.
  • Ability to work autonomously across a number of different projects.
  • Excellent written and verbal communication skills with the ability to create clear, concise, and engaging content.
  • Exceptional cross-functional collaboration skills across disciplines.
  • Solid understanding of marketing principles and best practices.
  • Demonstrated experience in developing impactful marketing strategies and programs.
  • Experience preparing for and presenting to executive level audiences.
  • Solid business rigor skills of program development, management, analysis and reporting.
  • Solid knowledge of key business drivers and the process for technology decision making.
  • Preferred Experience / Skills :

  • Bachelor's degree in Marketing, Business Administration, or related field. MBA a plus.
  • Familiarity with software product development processes.
  • Experience in virtual desktop and virtual application infrastructure or security solutions.
  • A passion for technology and understanding of the enterprise software landscape.
  • Familiarity with marketing automation platforms (e.g., Eloqua) and CRM systems (e.g., Oracle).
  • About Us :

    Cloud Software Group is one of the world's largest cloud solution providers, serving more than 100 million users around the globe. When you join Cloud Software Group, you are making a difference for real people, each of whom count on our suite of cloud-based products to get work done - from anywhere. Members of our team will tell you that we value passion for technology and the courage to take risks. Everyone is empowered to learn, dream, and build the future of work. We are on the brink of another Cambrian leap a moment of immense evolution and growth. And we need your expertise and experience to do it. Now is the perfect time to move your skills to the cloud.

    Cloud Software Group is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination. All qualified applicants will receive consideration for employment without regard to age, race, color, creed, sex or gender, sexual orientation, gender identity, gender expression, ethnicity, national origin, ancestry, citizenship, religion, genetic carrier status, disability, pregnancy, childbirth or related medical conditions (including lactation status), marital status, military service, protected veteran status, political activity or affiliation, taking or requesting statutorily protected leave and other protected classifications.

    If you need a reasonable accommodation due to a disability during any part of the application process, please email us atAskHR@cloud.comfor assistance.

    Compensation may vary depending on your location, qualifications including job-related education, training, experience, licensure, and certification, that could result at a level outside of these ranges. Certain roles are eligible for additional rewards, including annual bonus, and sales incentives depending on the terms of the applicable plan and role as well as individual performance.

    NY generally ranges : $179,273-$268,909

    CA generally ranges : $187,067-$280,601

    All other locations fall under our General State range : $155,890-$233,834

    Benefits may vary depending on the nature of your employment with Cloud Software Group and the country where you work. U.S. based employees are typically offered access to healthcare, life insurance and disability benefits, 401(k) plan and company match, among others. This requisition has no specific deadline for completion.

    About Us :

    Cloud Software Group is one of the world's largest cloud solution providers, serving more than 100 million users around the globe. When you join Cloud Software Group, you are making a difference for real people, each of whom count on our suite of cloud-based products to get work done - from anywhere. Members of our team will tell you that we value passion for technology and the courage to take risks. Everyone is empowered to learn, dream, and build the future of work. We are on the brink of another Cambrian leap a moment of immense evolution and growth. And we need your expertise and experience to do it. Now is the perfect time to move your skills to the cloud.

    Cloud Software Group is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination. All qualified applicants will receive consideration for employment without regard to age, race, color, creed, sex or gender, sexual orientation, gender identity, gender expression, ethnicity, national origin, ancestry, citizenship, religion, genetic carrier status, disability, pregnancy, childbirth or related medical conditions (including lactation status), marital status, military service, protected veteran status, political activity or affiliation, taking or requesting statutorily protected leave and other protected classifications.

    Cloud Software Group will consider qualified applicants with a criminal history and conduct the recruiting process in accordance with the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers and San Diego Fair Chance Ordinance. For access to the laws see the following links : California FCAandLos Angeles FCO.

    If you need a reasonable accommodation due to a disability during any part of the application process, please contact us at (800) 424-8749, HR directly via (954) 229-6896 or email at AskHR@cloud.com for assistance.

    Create a job alert for this search

    Principal Product Marketing Manager • New York, NY, United States

    Related jobs
    • Promoted
    Product Marketing Manager

    Product Marketing Manager

    AquentNew York, NY, United States
    Temporary
    Our Client seeks a customer-obsessed Senior Product Marketing Manager to lead the transformation of advertiser experiences in the company's key selling partner portal : Seller Central.In this strate...Show moreLast updated: 2 days ago
    • Promoted
    Product Marketing Manager - Hybrid

    Product Marketing Manager - Hybrid

    Aquent TalentNew York, NY, United States
    Full-time
    This is an exciting opportunity to join a leading global technology company, partnered with Aquent, that is at the forefront of innovation, shaping the future of how people connect and interact wit...Show moreLast updated: 1 day ago
    • Promoted
    Product Marketing Manager ( Health & Wellness)

    Product Marketing Manager ( Health & Wellness)

    CESNA GROUP INCNew York, NY, United States
    Full-time
    The Product Marketing Manager ? Health & Wellness will lead the development and execution of brand strategies for our healthcare portfolio. This role is responsible for building awareness, equity, a...Show moreLast updated: 4 days ago
    • Promoted
    Principal Product Marketing Manager

    Principal Product Marketing Manager

    Intuit IncNew York, NY, United States
    Full-time
    Come join Intuit's Global Business Solutions Group (GBSG) as a Principal Product Marketer on the newly formed Customer Growth Strategy team. In this strategic role, you'll lead efforts to drive grow...Show moreLast updated: 4 days ago
    • New!
    Product Marketing Manager

    Product Marketing Manager

    MediabistroEast Hanover, NJ, United States
    Full-time
    SUMMARY We are seeking a dynamic Marketing Product Manager to oversee a portfolio of products and ensure strategic alignment with company objectives. Reporting to the Marketing Director, this role i...Show moreLast updated: 17 hours ago
    • Promoted
    Sr. Product Marketing Manager, Interopability

    Sr. Product Marketing Manager, Interopability

    EllkayElmwood Park, NJ, United States
    Full-time
    ELLKAY started out providing connectivity solutions to laboratories and within a few years, grew to also provide data management solutions to ambulatory organizations. ELLKAY is now a trusted data m...Show moreLast updated: 4 days ago
    • Promoted
    Product Marketing Manager

    Product Marketing Manager

    PENTAX MedicalMontvale, NJ, United States
    Full-time
    Ourmission is to improve the standard of patient care and quality of healthcare delivery by providing the best endoscopic products and services with a focus on QUALITY, CLINICALLY RELEVANT INNOVATI...Show moreLast updated: 4 days ago
    • Promoted
    Marketing Product Manager (EUSPM)

    Marketing Product Manager (EUSPM)

    PENTAX MedicalMontvale, NJ, United States
    Full-time
    Marketing Product Manager (EUSPM).Ourmission is to improve the standard of patient care and quality of healthcare delivery by providing the best endoscopic products and services with a focus on QUA...Show moreLast updated: 4 days ago
    • Promoted
    Brand Product Marketing Manager - Health & Wellness

    Brand Product Marketing Manager - Health & Wellness

    SynecticsNew York, NY, United States
    Full-time
    BrandProduct Marketing Manager - Health & Wellness.Will lead the development and execution of brand strategies for our U. This role is responsible for building awareness, equity, and trust around ne...Show moreLast updated: 4 days ago
    • Promoted
    Competitive Product Marketing Manager

    Competitive Product Marketing Manager

    re-tool®New York, NY, United States
    Full-time
    Nearly every company in the world runs on custom software : Gartner estimates that up to 50% of all code is written for internal use. This is the operational software for refunding orders, underwriti...Show moreLast updated: 4 days ago
    • Promoted
    Product Marketing Manager, SaaS Platforms

    Product Marketing Manager, SaaS Platforms

    StripeNew York, NY, United States
    Full-time
    Stripe is a financial infrastructure platform for businesses.Millions of companies-from the world's largest enterprises to the most ambitious startups-use Stripe to accept payments, grow their reve...Show moreLast updated: 4 days ago
    • Promoted
    Manager, Product Marketing

    Manager, Product Marketing

    Panasonic North AmericaNewark, NJ, United States
    Full-time
    Every moment of every day, people all over the world turn to Panasonic to make their lives simpler, more enjoyable, more productive and more secure. Since our founding almost a century ago, we've be...Show moreLast updated: 4 days ago
    • Promoted
    Product Marketing Manager

    Product Marketing Manager

    ProfoundNew York, NY, United States
    Full-time
    Profound is an NYC-based AI startup helping brands measure and improve their visibility in AI platforms such as ChatGPT.We partner with some of the biggest brands and marketing agencies, including ...Show moreLast updated: 4 days ago
    • Promoted
    Consumer Product Marketing Manager

    Consumer Product Marketing Manager

    METANew York, NY, United States
    Full-time
    We're looking for an experienced Consumer Product Marketing Manager to join our growing product marketing team, and support our global audience. As a Consumer Product Marketer at Meta, you will help...Show moreLast updated: 4 days ago
    • Promoted
    Product Marketing Manager

    Product Marketing Manager

    ArketaNew York, NY, United States
    Full-time
    Arketa is building the operating system for modern fitness and wellness.Our mission is to make wellness more accessible by empowering studios and wellness entrepreneurs to grow beyond in-person cla...Show moreLast updated: 4 days ago
    • Promoted
    Lead Product Marketing Manager

    Lead Product Marketing Manager

    PatreonNew York, NY, United States
    Full-time
    Patreon is a media and community platform where over 300,000 creators give their biggest fans access to exclusive work and experiences. We offer creators a variety of ways to engage with their fans ...Show moreLast updated: 4 days ago
    • Promoted
    Product Marketing Manager

    Product Marketing Manager

    DiligentNew York, NY, United States
    Full-time
    Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions, helping more than 1 million users and 700,000 board members to clarify risk and elevate governance.The Diligent On...Show moreLast updated: 4 days ago
    • Promoted
    Lead Product Marketing Manager, Ad Products

    Lead Product Marketing Manager, Ad Products

    ZocdocNew York, NY, United States
    Full-time
    Healthcare should work for patients, but it doesn't.In their time of need, they call down outdated insurance directories. Then wait weeks for the privilege of a visit.Then wait in a room solely desi...Show moreLast updated: 4 days ago