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Senior Product Marketing Manager | Customer Insights

Senior Product Marketing Manager | Customer Insights

SafetyCultureAustin, TX, US
30+ days ago
Job type
  • Full-time
Job description

Senior Product Marketing Manager | Customer Insights

SafetyCulture is a global technology company that is helping to transform workplaces around the world. Our mission is to help working teams get better every day and our technology platform and products give front line workers a voice and leaders the visibility to make smart decisions when driving safety, quality and continuous improvement.

SafetyCulture is one of the fastest-growing tech companies. Our bold ambition is to reach 100 million users worldwide by 2032.

Opportunities to help shape a journey like this do not come around often! As a Senior Product Marketing Manager, you will play a critical, unique role in bridging the gap between market research and product marketing. As a product marketing leader, you'll report into the Head of Product Marketing and work closely with the broader marketing, product, and go-to-market (GTM) teams, to solve complex problems that impact millions of users worldwide, and operate at a scale few other Australian tech companies have reached.

How You Will Spend Your Time

  • Strategize and execute end-to-end launches to successfully take new features, products and services to market both internally and externally.
  • Partner with product, marketing, and GTM teams to drive growth, adoption, and engagement of a select portfolio of platform products and services, while also increasing SafetyCulture's reach and market presence.
  • Craft and deliver compelling messaging that makes the complex simple, resonates with customers and builds a point of difference in the market.
  • Conduct market research to understand competitors and customers. Provide actionable insights to inform product roadmap and marketing positioning.
  • Summarize insights to draw meaningful conclusions and effectively communicate findings to influence roadmap and company strategy.
  • Develop new sales enablement collateral which communicates complex concepts, technology updates and product features in a simple, digestible way.
  • Drive cross-functional alignment to our customer insights, our roadmap, addressable markets and processes.
  • Promote a data-driven culture, prioritizing impactful projects that significantly influence business strategy and operational excellence.

What Do You Need?

  • You have 3-5 years of experience in product marketing and / or market insights, with a proven track record in executing successful SaaS product launches and strategic insights work.
  • Preferred but not required : Expertise in survey design, data analysis, and visualization, with proficiency in tools such as Tableau, Amplitude, and Looker
  • You're great at stakeholder management with experience building strong cross-functional relationships and aligning teams on the same goal.
  • You're an excellent storyteller with experience crafting product positioning and sales narratives that distill what really matters to a customer in a meaningful, simple way.
  • You're versatile and flexible, able to adapt your tactics to different geographies, industries, personas and use cases.
  • You're highly organized with experience project managing cross-functional programs of work, and detail oriented with strong decision-making skills.
  • You thrive in a fast-paced environment and you can think at scale while able to zero into the details. You can balance multiple projects and not lose focus.
  • You are someone with a growth mindset who loves solving problems for our customers and enjoys working as part of a team.
  • More Than A Job

  • Impact : The work we do has real purpose, we are working to improve how millions of front line workers and leaders do their jobs every day and getting them home safely
  • Equity with high growth potential and a competitive salary
  • Be part of a high-growth, innovative company shaping the future of B2B PLG.
  • 401k
  • Generous Medical Insurance plans
  • Wellbeing initiatives such as subsidized fitness programs, EAP services
  • Paid Parental Leave
  • Access to professional and personal training and development opportunities
  • Hackathons, Workshops, Lunch & Learns;
  • We encourage involvement in the community, open source work, attending talks and events, and experimenting with new technologies.
  • Quarterly celebrations and team events
  • We're committed to building inclusive teams and cultivating a sense of belonging so our people can bring their whole authentic selves to work each day. We seek to make reasonable adjustments throughout our recruitment process to create an even playing field for all candidates. Thanks to the tireless efforts of the entire SafetyCulture team we've built an incredible culture which has seen us recognised as a Best Place to Work in Australia, the US and the UK.

    Even if you don't meet every requirement listed in the ad, please consider applying for this role. We prioritise inclusion and value individuals with potential over a checklist of qualifications. Don't rule yourself out, hit that apply button if this job resonates with you

    To all recruitment agencies, we do not accept resumes or partnership opportunities. Please do not forward resumes to SafetyCulture or any of our employees. We are not responsible for any fees associated with unsolicited resumes.

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    Senior Product Marketing Manager • Austin, TX, US

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