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Creative Director

Creative Director

Blueprint Creative GroupBoston, MA, US
4 days ago
Job type
  • Full-time
  • Quick Apply
Job description

About Us :

  • Blueprint Creative Group is a strategic communications agency supporting state, local, and federal government agencies with enterprise-wide communications, public affairs, and program management.

Position Overview :

  • Blueprint Creative Group is seeking a Creative Director to lead all creative development for a behavioral change campaign.
  • You'll ensure that messaging and visuals authentically reflect the lived experiences of Massachusetts residents and are culturally resonant across multiple languages and populations.

    • Key Responsibilities :

  • Lead and mentor a multidisciplinary creative team including designers, copywriters, and content producers.
  • Expand and evolve the campaign's creative platform across digital, social, print, and broadcast media.
  • Develop culturally relevant concepts that connect with diverse communities, including non-English-speaking and underrepresented groups.
  • Oversee creative review and quality assurance to ensure compliance with the Principles of Health and Racial Equity.
  • Partner with the Racial & Health Equity Strategist to ensure inclusive storytelling and accessibility in all materials.
  • Manage production schedules, vendor coordination, and creative budgets.
  • Present creative strategies and concepts to client stakeholders for feedback and approval.

    • Qualifications :

  • Bachelor’s or master’s degree in design, advertising, or communications. 10+ years in creative direction for public health or behavior change campaigns.
  • Proven record of producing multicultural, multilingual campaigns.
  • Strong storytelling, conceptual, and leadership abilities.        This position is Remote / Telecommute job. Massachusetts residence, a plus.
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    Creative Director • Boston, MA, US