Director U.S. Marketing, Product Marketing Owner HCP Strategy, Immunology Crohns Disease Indication

Director Us Marketing, Product Marketing Owner Hcp Strategy, Immunology Crohns Disease Indication

It is an exciting time to join our companys Immunology team and our growing US Pharma Business Unit as we aspire to become the trusted leader in delivering novel solutions to transform the standard of care for Immune-Mediated Diseases. The Immunology portfolio is a top corporate priority for our company and will be a key growth driver for the US market and our company.

This role will advance the US HCP and Go to Market Strategy for tulisokibart (MK-7240) in IBD; a phase 3 monoclonal antibody directed to a novel target, tumor necrosis factor (TNF)-like cytokine 1A (TL1A), in ulcerative colitis (UC) and Crohns disease (CD).

This position will be responsible for developing and implementing our US HCP strategy and execution of both field sales and omnichannel campaigns in support of our Crohns Disease Indication. You will work closely with cross-functional teams to lead and execute a best-in-class launch as the cornerstone of our company Immunology pipeline, aiming to establish a leadership position in highly competitive markets. The candidate will lead, motivate, and inspire members of the CAT (Customer Agile Team) to drive results and deliver value aligned to the brand strategy & priorities. This high-profile role is designed to position the candidate for future leadership roles.

Key responsibilities include, but are not limited to :

• HCP Strategy : Lead a cross-functional team (Global, HHDDA, RDMA, and others) to utilize the L3 strategy framework to define our US HCP go to market strategic opportunities and develop operational KPIs to measure pre-launch and launch readiness.
• Academic Center and Integrated Account Strategy : Lead a cross-functional team (Global, HHDDA, RDMA, and others) to utilize the L3 strategy framework to define our US market AMC and IAM go to market strategic opportunities and develop operational KPIs.
• Branded Campaign : Collaborate with Global Marketing to define, design and lead development and execution of US branded promotional campaigns and messaging.
• Build, lead and mentor a high-performing Customer Agile Team, comprised of experts in marketing, campaign design, development, and measurement to develop and execute comprehensive branded campaigns to successfully launch MK- 7240 into the US Market.
• Ensure Field Readiness : Develop go to market readiness plans to support HCP promotion in the US, including training, pre-launch and launch KPIs, Key IBD account and HCP prioritization / segmentation, and lead efforts for launch meeting execution and launch metric tracking and execution oversight.
• Represent US Immunology Marketing Perspective on GCTs, global brand development workstreams (creative), insight workstreams (market research) DDNA, Sales readiness (training), Medical / Legal review, and supply related meetings (S & OP).
• Oversee Budget : Manage budget and spend across agencies, media, and campaign development and execution while managing key AOR relationship
• Partner with other Product Marketing Owners within the Immunology team to drive transparency, coordination, and prioritization across the team.
• As a member of the US Pharma Immunology marketing team and cross-functional leadership team, partner with fellow colleagues to invest in each others development, build a culture of inclusivity, psychological safety, transparency and stretch our collective teams thinking by challenging the status quo for the purpose of creating stronger outcomes.

Education :

Requirements :

Preferred Skills :

Location : Upper Gwynedd, PA Hybrid working model

Travel : ~25% of the time

Required Skills : Accountability, Adaptability, Agile Fundamentals, Biopharmaceutical Industry, Competitive Markets, Creativity, Delivering Value, Go-to-Market Strategies, Immunology, Marketing, Marketing Budget Management, Market Research, Omnichannel Marketing, People Leadership, Product Commercialization, Product Launches, Strategic Planning, Strategic Thinking, Teamwork

Preferred Skills :

Current employees apply HERE

Current contingent workers apply HERE

US and Puerto Rico residents only :

Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process.

As an Equal Employment Opportunity Employer, we provide equal opportunities to all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics. As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit :

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We are proud to be a company that embraces the value of bringing together talented, and committed people with diverse experiences, perspectives, skills and backgrounds. The fastest way to breakthrough innovation is when people with diverse ideas, broad experiences, backgrounds, and skills come together in an inclusive environment. We encourage our colleagues to respectfully challenge one anothers thinking and approach problems collectively.

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U.S. Hybrid Work Model

Effective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, Monday - Thursday, although the specific days may vary by site or organization, with Friday designated as a remote-working day, unless business critical tasks require an on-site presence. This Hybrid work model does not apply to, and daily in-person attendance is required for, field-based positions; facility-based, manufacturing-based, or research-based positions where the work to be performed is located at a Company site; positions covered by a collective-bargaining agreement (unless the agreement provides for hybrid work); or any other position for which the Company has determined the job requirements cannot be reasonably met working remotely. Please note, this Hybrid work model guidance also does not apply to roles that have been designated as remote.

The salary range for this role is $187,000.00 - $294,400.00. This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employees position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs.

The successful candidate will be eligible for annual bonus and long-term incentive, if applicable.

We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at https : / / jobs.merck.com / us / en / compensation-and-benefits.

You can apply for this role through https : / / jobs.merck.com / us / en (or via the Workday Jobs Hub if you are a current employee). The application deadline for this position is stated on this posting.

San Francisco Residents Only : We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance

Los Angeles Residents Only : We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance

Search Firm Representatives Please Read Carefully Merck & Co., Inc., Rahway, NJ, USA, also known as Merck