Manager Paid Social User Acquisition

Manager Paid Social User Acquisition

At PrizePicks, we are the fastest-growing sports company in North America, as recognized by Inc. 5000. As the leading platform for Daily Fantasy Sports, we cover a diverse range of sports leagues, including the NFL, NBA, and Esports titles like League of Legends and Counter-Strike. Our team of over 450 employees thrives in an inclusive culture that values individuals from diverse backgrounds, regardless of their level of sports fandom. Ready to reimagine the DFS industry together?

About The Role

PrizePicks is seeking a highly analytical and hands-on Manager, Paid Social User Acquisition to drive performance and manage creative across key social platforms. This person will play a critical role in scaling our paid social acquisition efforts efficiently across Meta, TikTok, Snap, Reddit, and X. You'll own strategy and execution, managing budgets, launching campaigns, testing audiences, and optimizing creative in close collaboration with our in-house and agency teams.

We're looking for someone with strong technical chops, a bias for action, and a deep understanding of how to drive growth in a mobile app environment.

What you'll do :

• Oversee 9 figure annual media budget, ensuring efficient allocation of resources and alignment with business priorities
• Own the day-to-day strategy, execution, and optimization of paid social campaigns across Meta, TikTok, Snap, Reddit, and X
• Partner with our in-house Creative Strategy lead to execute creative tests with speed and structure
• Coordinate creative production driving insights into content via internal and external creative teams
• Implement tracking and measurement systems to evaluate the effectiveness of paid media campaigns
• Present reporting to cross functional and VP-level stakeholders synthesizing results into clear next steps
• Drive efficient CAC through rigorous testing, audience expansion, channel diversification, and creative iteration
• Collaborate with cross-functional teams including Creative, Analytics, CRM, Product, and Engineering
• Work closely with our external agency to ensure flawless execution, testing velocity, and budget pacing
• Leverage tools like Ads Managers, AppsFlyer, and Tableau to monitor performance and uncover opportunities

What you have :

Where you'll live :

Working at PrizePicks :

The typical salary range for this position is $90,000 to $105,000. At PrizePicks, we consider your role, level, and where you'll be working when determining our salary ranges. The compensation info you see on our job postings gives you an idea of the starting pay range for the position. Your actual pay within that range will depend on your specific work location, as well as your skills, experience, and education. Your recruiter will be happy to chat more about the specific pay range for your location and how we arrived at it during the hiring process.

This application period will remain open for 30 days. We're committed to finding the best candidate, so this date may be adjusted, and any changes will be reflected in this posting.

Benefits You'll Receive :

In addition to your great compensation package, full-time employees will be eligible for the following perks :

You must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

PrizePicks is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.