Talent.com
Director of Lead Generation
Director of Lead GenerationFusemachines • New York, NY, US
No longer accepting applications
Director of Lead Generation

Director of Lead Generation

Fusemachines • New York, NY, US
1 day ago
Job type
  • Full-time
Job description

Director Of Lead Generation

Fusemachines is a 10+ year old AI company, dedicated to delivering state-of-the-art AI products and solutions to a diverse range of industries. Founded by Sameer Maskey, Ph.D., an Adjunct Associate Professor at Columbia University, our company is on a steadfast mission to democratize AI and harness the power of global AI talent from underserved communities. With a robust presence in four countries and a dedicated team of over 400 full-time employees, we are committed to fostering AI transformation journeys for businesses worldwide. At Fusemachines, we not only bridge the gap between AI advancement and its global impact but also strive to deliver the most advanced technology solutions to the world.

Position Overview

The Director Of Lead Generation will be responsible for driving high-quality leads that fuel our sales pipeline through a mix of inbound, outbound, and partnership strategies. This role requires a strong balance of strategic vision, hands-on execution, and cross-functional collaboration. Though we have a hybrid working culture, we will require the Director Of Lead Generation to be based in NYC with some consistent travel around the metro area as needed.

Key Responsibilities

  • Develop, own, and optimize the company's lead generation strategy across inbound, outbound, and partnership channels.
  • Cultivate and manage key partnerships to expand reach, increase co-marketing opportunities, and drive referral leads.
  • Establish KPIs, track performance metrics, and report regularly on lead volume, quality, conversion rates, and ROI.
  • Manage and optimize lead management processes, ensuring seamless flow into CRM and effective lead nurturing.
  • Identify and implement new tools, technologies, and best practices to scale lead generation efforts.
  • Build, mentor, and lead a small but high-performing lead generation team.
  • Collaborate closely with Sales, Marketing, and Partnerships teams to ensure strong lead-to-revenue alignment.

Inbound Lead Generation Responsibilities

  • Lead the planning and execution of multi-channel inbound campaigns (digital, content marketing, SEO / SEM, paid media, webinars, events, etc.) to drive qualified leads.
  • Create and optimize landing pages, lead capture forms, and calls-to-action to maximize conversions.
  • Design and execute content strategies (blogs, whitepapers, case studies, webinars, videos) that attract and engage target audiences.
  • Implement and manage lead nurturing workflows through marketing automation platforms (e.g., HubSpot, Marketo).
  • Monitor website traffic, engagement, and conversion rates to continually refine inbound campaigns.
  • Collaborate with the product marketing team to align messaging and positioning with customer needs.
  • Track and report on inbound lead pipeline metrics (MQLs, SQLs, conversion rates, cost per lead, etc.).
  • Conduct A / B testing on content, ads, and landing pages to optimize performance.
  • Stay current with digital marketing trends and competitor strategies to identify new inbound opportunities.
  • Collaborate closely with Sales, Marketing, and Partnerships teams to ensure strong lead-to-revenue alignment.

    • Outbound Lead Generation Responsibilities

  • Build and manage outbound lead generation campaigns, leveraging tools and processes to identify, target, and engage prospects.
  • Develop and execute outbound prospecting campaigns to target high-value accounts and decision-makers.
  • Build, manage, and segment prospect lists using CRM, lead databases, and prospecting tools (e.g., LinkedIn Sales Navigator, ZoomInfo, Apollo).
  • Craft personalized outreach sequences (emails, calls, social touches) that drive engagement and meetings.
  • Collaborate with sales to refine outbound messaging and ensure alignment with customer pain points and solutions.
  • Research and identify new markets, verticals, and buyer personas to expand pipeline opportunities.
  • Track outreach metrics (open rates, response rates, meeting conversion rates) and optimize campaigns accordingly.
  • Train and enable SDRs / BDRs (if team is in place) to maximize efficiency and consistency of outbound outreach.
  • Partner with marketing on account-based marketing (ABM) programs targeting strategic accounts.
  • Leverage data insights to prioritize accounts and adjust targeting strategies.
  • Ensure smooth lead handoff to sales teams and monitor quality of outbound-generated leads.

    • Qualifications

  • 8+ years of progressive experience in B2B lead generation, demand generation, or growth marketing, with at least 3 years in a leadership role.
  • Proven success driving inbound and outbound lead generation campaigns that deliver measurable results.
  • Experience working with partnerships, co-marketing campaigns, and referral programs.
  • Strong knowledge of marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems (e.g., Salesforce).
  • Data-driven mindset with strong analytical skills and ability to translate insights into action.
  • Excellent leadership, collaboration, and communication skills.
  • Experience in AI / Tech strongly preferred.

    • Why Join Us

  • Opportunity to lead and scale a critical growth function in a fast-growing company.
  • Collaborative, innovative, and mission-driven team.
  • Global company with a strong presence in Nepal : )

    • Equal Opportunity Employer : Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

    Create a job alert for this search

    Director Of Lead Generation • New York, NY, US

    Related jobs
    Sr. Director, Head of Demand GenerationEnglewood Cliffs, NJ

    Sr. Director, Head of Demand GenerationEnglewood Cliffs, NJ

    LG Electronics • Englewood Cliffs, NJ, US
    Full-time
    Director, Head of Demand Generation.Step into the innovative world of LG Electronics.As a global leader in technology, LG Electronics is dedicated to creating innovative solutions for a better life...Show more
    Last updated: 30+ days ago • Promoted
    Director of Demand Generation

    Director of Demand Generation

    EMARKETER • New York, NY, US
    Full-time
    EMARKETER is the leading research, data, and insights provider for marketing, advertising, and commerce professionals.Our data-centric forecasts and rigorous analysis empower strategic decisions fo...Show more
    Last updated: 30+ days ago • Promoted
    Senior Delivery Lead for AI and Data Solutions

    Senior Delivery Lead for AI and Data Solutions

    IBM Corporation • Armonk, New York, US
    Permanent
    Senior Delivery Lead for AI and Data Solutions, IBM Corporation, Armonk, NY and various unanticipated client sites throughout the US (Up to 100% telecommuting permitted) : Maintain deep expertise an...Show more
    Last updated: 5 days ago • Promoted
    EY-Parthenon - Strategy and Execution - Deal Technology - Enterprise Reimagined - Director

    EY-Parthenon - Strategy and Execution - Deal Technology - Enterprise Reimagined - Director

    New Jersey Staffing • Hoboken, NJ, US
    Full-time
    Director, Strategy & Execution Deal Technology Practice.At EY, we're all in to shape your future with confidence.We'll help you succeed in a globally connected powerhouse of diverse teams and take...Show more
    Last updated: 23 hours ago • Promoted
    Director, Emerging Technology & Alliances

    Director, Emerging Technology & Alliances

    Accordion • New York, NY, US
    Full-time
    Director, Emerging Technology & Alliances.There's a better way to work in financeand more specifically, a better way to unlock value potential in private equity-backed portfolio companies.Working a...Show more
    Last updated: 30+ days ago • Promoted
    Director of Business Development, Fiber-Broadband Solutions

    Director of Business Development, Fiber-Broadband Solutions

    Boldyn Networks • New York, NY, US
    Full-time
    Director of Business Development, Fiber-Broadband Solutions.Expanding our Fiber Business across the country.Are you a hunter and motivated by growth? This position involves expanding Boldyn Network...Show more
    Last updated: 30+ days ago • Promoted
    Sr Director - Middleware

    Sr Director - Middleware

    Broadridge Financial Solutions • Newark, NJ, US
    Full-time
    At Broadridge, we've built a culture where the highest goal is to empower others to accomplish more.If you're passionate about developing your career, while helping others along the way, come join ...Show more
    Last updated: 30+ days ago • Promoted
    Head of Demand Generation

    Head of Demand Generation

    Neura Health • New York, NY, US
    Full-time
    We're looking for a strategic, execution-driven Head of Demand Generation to be a force multiplier for our go-to-market team. This is a high-impact role at the center of our mission to transform neu...Show more
    Last updated: 30+ days ago • Promoted
    Lead Enterprise Sales Director

    Lead Enterprise Sales Director

    DoubleVerify • New York, NY, US
    Full-time
    Lead Enterprise Sales Director.DoubleVerify (DV) is the leader in digital performance solutions, improving the impression quality and audience impact of digital advertising.Built on best practices,...Show more
    Last updated: 30+ days ago • Promoted
    Director, Consult Partner IT Modernization

    Director, Consult Partner IT Modernization

    Kyndryl • New York, NY, US
    Full-time +1
    At Kyndryl, we design, build, manage and modernize the mission-critical technology systems that the world depends on every day. So why work at Kyndryl? We are always moving forward always pushing o...Show more
    Last updated: 30+ days ago • Promoted
    Head of Group Benefits Operations Technology

    Head of Group Benefits Operations Technology

    Guardian Life Insurance • Holmdel, NJ, US
    Full-time
    Head Of Group Benefits Operations Technology.We are seeking a Head of Group Benefits Operations Technology leader within the Group Benefits Digital and Technology organization.The individual will b...Show more
    Last updated: 1 day ago • Promoted
    Director of Demand Generation

    Director of Demand Generation

    Garner Health • New York, NY, US
    Full-time
    Healthcare quality is declining and soaring costs are crushing American families and businesses.At Garner, we've developed a revolutionary approach to evaluating doctor performance and a unique...Show more
    Last updated: 30+ days ago • Promoted
    Director of Sales

    Director of Sales

    Island Hospitality Management • White Plains, NY, US
    Full-time
    We are currently seeking a Director Of Sales to join our team and oversee our sales department.Your daily activities will involve outside sales calls, obtaining new accounts, conducting site tours,...Show more
    Last updated: 30+ days ago • Promoted
    Director, Lead Audience Generation & Segmentation (Hybrid)

    Director, Lead Audience Generation & Segmentation (Hybrid)

    Prudential Financial • Newark, NJ, US
    Part-time
    Lead Audience Generation And Segmentation Director.Prudential Financial is poised for significant growth and is heavily relying on our Marketing Analytics & Insights (MA&I) team to lead the way.Our...Show more
    Last updated: 30+ days ago • Promoted
    Director of Lead Generation

    Director of Lead Generation

    Fusemachines • New York, NY, US
    Full-time
    Quick Apply
    Fusemachines is a 10+ year old AI company, dedicated to delivering state-of-the-art AI products and solutions to a diverse range of industries. Adjunct Associate Professor at Columbia University, ou...Show more
    Last updated: 30+ days ago
    Director of Renewals

    Director of Renewals

    Sitetracker • Montclair, NJ, US
    Full-time
    This is a career-defining opportunity to build something from the ground up.As the Director of Renewals at Sitetracker, you'll transform a fragmented process into a strategic function.Today, re...Show more
    Last updated: 14 days ago • Promoted
    Head of Demand Generation - New York City

    Head of Demand Generation - New York City

    HERE • New York, NY, US
    Full-time
    Head Of Demand Generation - New York City.Location : New York, NY / Hybrid Remote.We have an office in New York City and this position can either be based in the office or hybrid remote, with the ex...Show more
    Last updated: 30+ days ago • Promoted
    Technical Alliance Director

    Technical Alliance Director

    Vimeo • New York, NY, US
    Full-time
    We are seeking a highly motivated and experienced Technology Alliance Director to strategically identify, develop, and manage win-win partnerships with key technology providers.This role is crucial...Show more
    Last updated: 11 days ago • Promoted