Group Media Director
VirtualVocationsRichmond, Virginia, United States23 days ago
Job type
- Full-time
Job description
A company is looking for a Group Media Director to lead media strategies that drive business results and innovation.
Key Responsibilities
Develop and implement comprehensive omnichannel media strategies across various channels
Collaborate with clients and agency teams to identify objectives and KPIs for media programs
Analyze campaign performance data to optimize media plans and provide strategic recommendations
Required Qualifications
Bachelor's degree in Marketing, Advertising, Communications, or related field; Master's degree preferred
Minimum of 9 years of experience in media planning and buying, with at least 3 years in a leadership role
Strong experience with B2B brands and translating business goals into media strategies
Proficiency with media planning tools such as Nielsen, GA4, and others
Certifications in Google Ads, Facebook Blueprint, or similar platforms are a plus
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Director Media • Richmond, Virginia, United States
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