Senior Director – Crypto Strategic Initiatives

Senior Director – Crypto Strategic Initiatives

As Senior Director of Crypto Strategic Initiatives within Visa’s Growth Products and Partnerships team, you will be responsible for driving execution of key strategic initiatives (or major workstreams within Initiatives) for Visa’s crypto-related efforts. Example responsibilities of the role include :

• Lead large, cross-functional workstreams to deliver on Visa’s crypto ambitions
• Craft and execute end-to-end go-to-market (GTM) plans for new capabilities we are bringing to market, including but not limited to : market segmentation, value proposition & messaging, pricing and packaging, launch readiness, sales enablement, and post-launch optimization.
• Partner closely with Product Management to align roadmap decisions with customer needs, competitive dynamics, and regulatory trends, ensuring investments are prioritized for maximum commercial impact
• Lead cross-functional launch squads (Sales, Marketing, Client Services, Operations, Legal, Finance) to deliver seamless product introductions, set adoption targets, and track key business metrics (e.g., revenue, transaction volume, ROI).

Provide rigorous ongoing project management support for large, cross-functional efforts, including :

Experience managing large scale programs and product launches preferred, including :

This role will require up to 20 % travel.

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Basic Qualifications :

Preferred Qualifications :

Work Authorization : Permanent Authorization to work in the U.S. is a precondition of employment for this position. Visa will not sponsor applicants for work visas in connection with this position.

Work Hours : Varies upon the needs of the department.

Travel Requirements : This position requires travel 20% of the time.

Mental / Physical Requirements : This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law, including the requirements of Article 49 of the San Francisco Police Code.

U.S. APPLICANTS ONLY : The estimated salary range for a new hire into this position is 217,600.00 to 315,650.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401 (k), FSA / HSA, Life Insurance, Paid Time Off, and Wellness Program.

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