Director of Product Marketing

A company is looking for a Director of Product & Customer Lifecycle Marketing to lead growth and retention strategies.

Key Responsibilities

Manage and mentor a team of Product and Lifecycle Marketers, creating scalable frameworks

Oversee omni-channel lifecycle journeys to enhance customer relationships and feature utilization

Collaborate with cross-functional teams to define go-to-market strategies and maximize revenue impact

Required Qualifications

10+ years of experience in Product Marketing, Lifecycle Marketing, or Growth Marketing with 5+ years in leadership roles

Proven track record of driving measurable impact on adoption, retention, and revenue growth

Experience with 1st- and 3rd-party data for customer segmentation

Strong understanding of pricing and packaging strategy

Exceptional leadership and cross-functional influence skills