Associate Brand Manager

Smithfield Foods Marketing Team Position

A great job-and a great future-awaits you at Smithfield Foods. We are an American food company with a leading position in packaged meats and fresh pork products. We're looking for motivated people who want to join our team and grow lasting and meaningful careers with us. Apply Now!

The Value You'll Bring :

As a marketing team member, you will leverage data-driven insights to maximize profitability for specific brand categories. Representing brands like Smithfield, Eckrich, and Nathan's Famous, you will collaborate across departments to deliver superior products. Responsibilities include developing marketing strategies and brand plans, focusing on product quality, innovation, pricing, distribution, and promotion. You'll shape category strategies, conduct pricing analyses, and perform business evaluations to drive brand performance, working closely with internal teams and external partners to implement comprehensive marketing and innovation plans.

What You'll Do : Brand Management :

• Analyzes market trends and consumer behaviors to inform marketing and product strategies.
• Develops category strategies and conducts ongoing business analyses to align brand performance with business objectives.
• Collaborates with Insights to lead consumer research initiatives for targeting, product optimization, and brand development.
• Manages budgeting, coupon forecasting, and invoicing, while supporting legal approvals for external documents and contracts.
• Assists in creating sales presentations, implementing customer marketing plans, and distributing tools (e.g., videos, imagery, and sell sheets) for Sales teams.
• Engages in strategic meetings with Business Management and Sales to drive brand initiatives.

Advertising and Promotion Management :

Innovation Management :

Leadership :

What We're Seeking :

Other Skills That Make You Stand Out :

Relocation Package Available : No

EEO Information :

Smithfield is an equal opportunity employer committed to workplace diversity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, gender identity, protected veterans status, status as a disabled individual or any other protected group status or non-job characteristic as directed by law. If you are an individual with a disability and would like to request a reasonable accommodation for any part of the employment selection process, please call us at 757-357-1595.