Senior Performance Marketing Manager

Senior Performance Marketing Manager

Fictiv Exists to Enable Hardware Innovators to Build Better Products, Faster

Fictiv exists to help product innovators create.

Fictiv is a global manufacturing and supply chain company that enables organizations to scale globally across Fictiv's four global manufacturing centers in India, Mexico, China, and the U.S.. Companies use Fictiv to access high-quality production, optimize supply chain logistics, and mitigate supply chain riskensuring they can move from prototype to full-scale manufacturing with speed and confidence. To date, Fictiv has delivered more than 35 million commercial and prototype parts for industries such as aerospace, robotics, automotive, climate tech, and more, helping them innovate faster, free up precious resources, and drive profitable growth.

Fictiv has ambitious growth goals. Our ability to scale depends on communicating our value clearly, reaching the right audiences, and turning interest into sales-ready opportunities. We've built a strong foundation for demand generation, and now we're looking for a Senior Performance Marketing Manager to take our paid media strategy to the next leveldriving measurable revenue impact in an industry still dominated by legacy players.

At Fictiv, you'll be more than a campaign manager. You'll be a revenue driverowning a multi-million-dollar media program that fuels our growth and creates measurable impact. You'll operate with the creativity of a startup and the rigor of enterprise marketing, building a playbook that sets us apart from competitors and accelerates our digital-first growth trajectory.

This role is for a full-funnel digital marketer with deep expertise in performance media, experimentation, and data-driven optimization. You'll own paid acquisition end-to-end, from strategy and execution to reporting and iteration, while collaborating across RevOps, sales, product marketing, design, and engineering to create a seamless revenue engine.

What You'll Do

• Own Paid Acquisition : Own the strategy, performance, and management of paid campaigns across Google, LinkedIn, Bing, Reddit, YouTube, Meta, and emerging platforms
• Optimize the Funnel : Improve conversion rates from impression to opportunity by refining targeting, creative testing, bidding strategies, audiences and user journeys, and landing page experiences
• Drive Revenue Impact : Partner with RevOps to ensure accurate attribution, clear reporting, and seamless automations between ads, web, and email for high-quality lead delivery
• Experiment & Expand : Launch channel experiments, segment campaigns by industry and role, and unlock new sources of pipeline growth
• Measure & Report : Deliver clear insights and recommendations weekly, surfacing high-impact learnings that inform budget allocation, creative strategy, and cross-channel efficiency
• Collaborate Cross-Functionally : Align messaging and targeting with product marketing and sales, ensuring paid media contributes directly to pipeline acceleration. Work with our site and customer journey teams to optimize the user journey and improve lead volumes / unit economics

What Success Looks Like

Key Metrics

What Your Day-to-Day Looks Like

Your week starts with action, midweek is experimentation, and Fridays are for strategic review and planning.

Who You Are

Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee routinely is required to sit; walk; talk and hear; use hands to keyboard, fingers, handle, and feel; stoop, kneel, crouch, twist, crawl, reach, and stretch.

Perks and Benefits

Fictiv is continuing to expand our remote US workforce. Applicants from the following states are eligible to apply :

Salary Range (depending upon experience) : $155,000 to $210,000 per year, plus $30,000 yearly variable

Interested in learning more? We look forward to hearing from you soon.